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JeffreyM Consulting
JeffreyM Consulting
201 – 500 Employees
ConsultingMarketingRecruitment
JeffreyM Consulting provides staffing, recruitment, managed solutions, and consulting services that connect businesses with talent for their projects. The company describes its approach as people-first, with an emphasis on flexible talent solutions, employee well-being, and diversity, equity, and inclusion. Its work spans recruitment and consulting, including the marketing sector.
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Senior Marketing Analytics and Insights Analyst

Turn marketing data into growth insights, forecasts, and attribution models. Support global marketing leaders with dashboards and recommendations to improve return on investment.

USUnited States
$40 – $42 / hour
RemoteContractSeniorLeadEnglish RequiredBusiness Analyst
CloudSQLTableau

Description

  • Partner with marketing stakeholders to define business goals, measurement strategies, and scalable analytics solutions.
  • Track progress against monthly, quarterly, and annual goals, surfacing risks, opportunities, gaps, and performance drivers.
  • Build and improve reporting frameworks, dashboards, and analytical models for growth planning, forecasting, funnel optimization, and pipeline management.
  • Lead cross-channel performance and attribution analyses to assess marketing effectiveness, guide investment decisions, and improve return on investment.
  • Develop practical insights and recommendations to strengthen customer engagement, buying experiences, conversion rates, and channel efficiency.
  • Present complex analyses as clear narratives for executives using visualization, reporting, and data storytelling.
  • Define and maintain KPI definitions, measurement standards, and supporting documentation.
  • Work with Marketing Intelligence, Strategy, Technology, and Automation teams to improve data quality, segmentation, reporting, and measurement methods.
  • Inform decisions by working with regional and global marketing leaders in business reviews and planning.
  • Collect stakeholder feedback, identify gaps and opportunities, and recommend ways to improve operations and business outcomes.
  • Help global and regional marketing teams align and adopt consistent reporting and analytics practices.

Requirements

  • Bachelor's degree and 8–10 years of experience in marketing analytics, business intelligence, marketing operations, or a related field.
  • Abstract thinking skills and ability to understand complex systems.
  • Ability to work effectively with multiple large datasets.
  • Advanced proficiency in SQL, Excel, Tableau, SAP Analytics Cloud, or similar business intelligence and analytics platforms.
  • Experience developing predictive, forecasting, optimization, or propensity models.
  • Strong knowledge of marketing performance measurement, demand generation, pipeline management, attribution methods, and funnel analytics.
  • In-depth familiarity with CRM and marketing data structures, including leads, contacts, accounts, opportunities, and campaign data.
  • Experience using AI-enabled analytics capabilities.
  • Excellent communication and data storytelling skills.
  • Executive presentation experience preferred.
  • Track record of influencing stakeholders and aligning cross-functional teams.
  • Strong project management and prioritization skills.
  • Ability to manage multiple initiatives and deliver results in a fast-paced environment.
  • Curiosity and a proactive approach.
  • Commitment to keeping up with emerging analytics technologies, marketing trends, and industry best practices.
  • Ownership mindset with a focus on action, continuous improvement, and measurable business impact.
  • Flexibility to work with global teams across time zones, including colleagues in EMEA and APJ.

Benefits

  • Employer contributions toward employee-only medical and dental premiums.
  • Optional vision coverage.
  • 401(k) plan.
  • Paid time off.
  • Life insurance.
  • Disability insurance.
  • AD&D coverage.
  • Short-term disability coverage.
  • Optional accident insurance.
  • Optional cancer and critical illness insurance.
  • Optional pet insurance.
  • Potential to extend the contract beyond April 30, 2027.
  • Ongoing learning and professional development.
  • A culture of collaboration and accountability.

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