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OLIPOP PBC
OLIPOP PBC
51 – 200 Xodimlar
MarketingOziq-ovqat va ichimliklarSog‘liqni saqlash
OLIPOP PBC tanish gazlangan ichimlik ta’mlarini prebiyotik eruvchan tolalar va an’anaviy variantlarga qaraganda kamroq kaloriya bilan qayta talqin qiluvchi funksional gazlangan ichimliklarni ishlab chiqadi. Uning mahsulot qatoriga nostaljik ta’mni ovqat hazm qilish salomatligiga e’tibor bilan uyg‘unlashtiradigan Vintage Cola, Root Beer, Cream Soda va Cherry Cola kiradi. Kompaniya mahsulotlarini iste’molchilarga bevosita sotadi hamda takroriy buyurtmalar uchun obuna imkoniyatlarini taqdim etadi va o‘ziga foydaliroq ichimliklar hamda kundalik ichak salomatligiga qiziqadigan mijozlarga xizmat ko‘rsatadi.
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Senior Manager, Direct-to-Consumer Ecommerce

Lead OLIPOP’s direct-to-consumer ecommerce business, including its P&L and growth strategy. Oversee Shopify, lifecycle marketing, subscriptions, social commerce, loyalty, and revenue performance.

USAmerika Qo‘shma Shtatlari
135 000 $ – 155 000 $ / yil
MasofaviyTo‘liq stavkaSeniorTalab Qilinadigan Til: inglizchaElektron tijorat

Tavsif

  • Own the direct-to-consumer P&L, growth, and revenue for drinkolipop.com.
  • Set and deliver the full DTC strategy across site experience, merchandising, customer acquisition, conversion, retention, subscriptions, and fulfillment.
  • Lead omnichannel CRM, lifecycle marketing, and loyalty strategy and execution.
  • Oversee affiliate and social commerce programs, including TikTok Shop.
  • Manage one direct report and relationships with multiple vendors.
  • Drive major cross-functional initiatives with Digital Product, Customer Experience, Brand, Creative, Social, and Operations.
  • Apply data, experimentation, and digital best practices to improve acquisition, engagement, and customer lifetime value.
  • Identify risks and root causes, then deliver improvements that can scale.
  • Share performance updates, priorities, and recommendations with senior leaders.
  • Make high-impact decisions independently and bring stakeholders along with clear reasoning.
  • Track digital and ecommerce trends, advise as a subject-matter expert, and introduce new approaches across DTC and broader ecommerce channels.
  • Report to the VP of eCommerce.

Talablar

  • At least 12 years in DTC, ecommerce, or digital roles at a fast-growing consumer brand, with recognized DTC expertise.
  • Hands-on proficiency with Shopify, Klaviyo, Stay AI, TikTok Shop, and Impact/Rakuten is required.
  • Strong experience across CRM, lifecycle marketing, acquisition, retention, subscriptions, and loyalty programs is required.
  • A record of owning DTC and subscription revenue and delivering measurable growth at the company level.
  • Ability to lead complex cross-functional work and influence senior executives and external partners.
  • Strong analytical and digital skills, including experience with merchandising, optimization, and experimentation.
  • Enthusiasm for creating community-led, brand-centered consumer experiences.
  • Beverage or better-for-you beverage experience is preferred.

Imtiyozlar

  • Bonus
  • Fully remote work
  • In-person offsites
  • Reasonable accommodations during the application process and employment

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