DomainTools
DomainTools
DomainTools razvija rešitve za kibernetsko obveščevalno dejavnost, ki temeljijo na podatkih o domenah in DNS. Portfelj izdelkov vključuje platformo Iris Intelligence za preslikavo povezane infrastrukture, Iris Detect za prepoznavanje domen, podobnih legitimnim domenam, Iris Enrich za povezovanje obveščevalnih podatkov DomainTools s sistemi SIEM, SOAR in drugimi varnostnimi orodji ter Farsight DNSDB z zgodovinskimi podatki in podatki pasivnega DNS v realnem času. Podjetje varnostnim ekipam pomaga raziskave groženj pretvoriti v uporabne vpoglede za preprečevanje, preiskovanje in odzivanje na spletne napade v sektorjih, kot so državna uprava, finančne storitve, zdravstvo, tehnologija in maloprodaja.

Growth Marketing Manager

Lead DomainTools’ growth marketing across the funnel, using experiments, paid acquisition, conversion optimization, SEO, and AI-assisted workflows. Partner with Product, Sales, and Revenue Operations to improve conversion, acquisition efficiency, and pipeline.

Opis

  • Run growth experiments across the funnel, from first visit to qualified opportunity.
  • Share experiment findings with the team.
  • Create lifecycle and nurture programs that guide free and trial users, and existing customers, toward purchase and expansion.
  • Improve landing pages, forms, calls to action, and user journeys.
  • Conduct A/B and multivariate tests to increase conversion rates.
  • Manage and optimize paid search, paid social—with a focus on LinkedIn—and retargeting.
  • Reduce cost per opportunity by optimizing paid acquisition.
  • Work with Content on SEO strategy, keyword targeting, and technical improvements.
  • Develop AI-assisted and agentic workflows for personalization, content variations, and faster experimentation.
  • Manage funnel analytics and dashboards in partnership with Revenue Operations.
  • Improve attribution and translate data into clear recommendations.
  • Work with Product Marketing on positioning tests, Product on in-app growth loops, and Sales on lead quality.
  • Report to the Director of Demand Generation.

Zahteve

  • Bring 4–7 years of B2B growth, performance, or demand generation marketing experience, preferably in SaaS or cybersecurity.
  • Show measurable results from experiments that improved conversion, acquisition cost, or pipeline.
  • Have hands-on paid search and paid social experience, including budget and bid management.
  • Have website and conversion optimization experience, including landing page testing and analytics setup.
  • Have used Google Analytics, Optimizely, VWO, or comparable tools.
  • Understand SEO fundamentals.
  • Have hands-on Marketo experience building programs, smart campaigns, lead scoring, nurture flows, and reports.
  • Work fluently with Salesforce.
  • Use strong analytical skills to build funnel reports, interpret attribution, and size opportunities.
  • Write clearly and know how to test messaging with technical audiences.
  • Product-led growth experience with free tiers, trials, or self-service funnels is a plus.
  • Familiarity with threat intelligence, security operations, or security analyst workflows is a plus.
  • SQL skills or experience working directly with product usage data is a plus.
  • Experience with account-based marketing or intent data platforms such as 6sense or Demandbase is a plus.
  • Experience building AI-assisted or agentic marketing workflows is a plus.

Ugodnosti

  • Medical insurance premiums fully paid.
  • Dental insurance premiums fully paid.
  • Vision insurance premiums fully paid.
  • 401(k) retirement plan with company matching.
  • Basic life insurance.
  • Flexible paid time off.
  • Additional well-being benefits.
  • Equal opportunity workplace committed to diversity, equity, and inclusion.

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