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GSK — дәрі-дәрмектер мен вакциналарды әзірлеу үшін ғылыми зерттеулерді, технологияны және салалық білімі бар мамандарды біріктіретін жаһандық денсаулық сақтау және фармацевтикалық компания. Компанияның қызметі аурулардың алдын алуға және оларды басқаруға көмектесетін өнімдерді ашуды, өндіруді және жеткізуді қамтиды. Бұл ірі халықаралық ұйым аясында денсаулық сақтау саласындағы инновацияларға үлес қосуға мүмкіндік береді.
Director, Content Studio
Lead and grow GSK’s in-house biopharma content studio, guiding multidisciplinary creative teams and design strategy. Oversee client partnerships, budgets, vendors, and content delivery.
Сипаттама
- Scale and operationalize GSK US’s internal agency.
- Lead design strategy and delivery for assigned business units or therapeutic areas.
- Guide a multidisciplinary creative team in producing high-quality assets and experiences for healthcare professionals and patients.
- Manage operating and project budgets, including forecasts, tracking, reporting, variance analysis, and financial process improvements.
- Negotiate with vendors and oversee master service agreements, statements of work, and purchase orders.
- Lead the in-house agency.
- Find opportunities for new creative services and develop plans for internal clients.
- Build strategic partnerships with agency partners, marketing teams, and business stakeholders.
- Promote the studio’s design, copy, and strategy capabilities and connect creative teams with partners.
- Identify high-value creative projects and opportunities to grow the Content Studio.
- Act as the primary client contact, managing communications and expectations, resolving issues, and supporting client satisfaction.
- Turn business goals into actionable plans and align priorities with business owners.
- Set standards for service quality, delivery speed, and creative work.
- Oversee studio operations and guide creative leads to meet client, brand, and quality goals.
- Advise on budgets, staffing, project plans, and solutions.
- Lead project and resource planning across design, copy, production, and deployment teams.
- Track KPIs, client feedback, and industry practices to improve performance.
- Set the Content Studio’s vision, strategy, goals, policies, processes, forecasts, resource plans, systems, and hiring direction.
- Work with US Commercial Strategic Operations & Capabilities leaders to advance business objectives.
- Build the team and develop creative talent through coaching, mentoring, learning opportunities, and business acumen development.
Талаптар
- Bachelor’s degree required.
- At least five years leading a large, multidisciplinary creative team at an agency or in-house creative department.
- At least five years of experience with creative tools, including Adobe Creative Suite, Microsoft Office, Photoshop, InDesign, XD, Illustrator, Figma, global design systems, and web development.
- Strong vendor and client management, communication, and interpersonal skills.
- Ability to work effectively with people at all organizational levels and with external partners.
- Experience shaping and leading transformation and change initiatives.
- Ability to manage competing priorities and deliver practical solutions in a fast-paced, changing, matrixed organization.
- Strong organization and follow-through, with a commitment to team accountability and quality.
- Ability to use data, insights, and KPIs to assess design performance, identify improvements, and manage team dynamics and resource constraints.
- Deep knowledge of digital production, content management systems, taxonomy, and project management tools such as Smartsheet and Jira.
- Experience with change management and innovation initiatives.
- Knowledge of FDA guidelines for pharmaceutical marketing across digital channels is a strong plus.
Артықшылықтар
- Comprehensive benefits program for US employees.
- Accommodation or other assistance to apply, if required.
- Equal opportunity employment.
Ұқсас жұмыс орындары
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