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MUSEUM OF ICE CREAM एक अनुभव-केंद्रित हॉस्पिटैलिटी और मनोरंजन कंपनी है, जो आइसक्रीम को आगंतुकों के लिए एक immersive अनुभव में बदलती है। इसके गंतव्यों में संग्रहालय जैसी कहानी-कथन शैली, थीम-पार्क से प्रेरित खेल क्षेत्र, डेज़र्ट, कॉकटेल और रिटेल शामिल हैं। यहां सिग्नेचर स्प्रिंकल पूल सहित 14 से अधिक इंटरैक्टिव इंस्टॉलेशन हैं। न्यूयॉर्क सिटी, शिकागो, ऑस्टिन, मियामी, बोस्टन और सिंगापुर जैसे शहरों में काम करते हुए, कंपनी हॉस्पिटैलिटी, खाद्य और पेय, यात्रा तथा क्रिएटिव अनुभव डिज़ाइन को जोड़कर स्थानीय संस्कृति से आकार लिए हुए खेलपूर्ण गंतव्य बनाती है। इसके रोजगार उन लोगों के लिए आकर्षक हो सकते हैं, जो अतिथि अनुभव तैयार करने, ऊर्जावान स्थलों का संचालन करने और एक विशिष्ट उपभोक्ता ब्रांड के इर्द-गिर्द उत्पाद व वातावरण विकसित करने में रुचि रखते हैं।
Creative Director, Brand and Marketing
Lead the evolution of the Museum of Ice Cream’s visual identity and global experiential brand. Oversee Creative and Social teams across integrated campaigns, partnerships, and museum openings.
संयुक्त राज्य
कैलिफ़ोर्निया
न्यूयॉर्क$1,80,000 – $2,10,000 / वर्ष
हाइब्रिडपूर्णकालिकलीडआवश्यक भाषा: अंग्रेज़ीब्रांड मैनेजरविवरण
- Lead the Museum of Ice Cream’s brand evolution by defining its visual identity, creative system, and practical guidelines across teams, markets, and partners.
- Translate brand and business strategy into creative briefs, ideas, and platforms in partnership with the SVP of Brand & Marketing.
- Lead integrated campaign concepts and oversee execution across advertising, social, content, PR, partnerships, lifecycle marketing, digital products, and physical experiences.
- Identify culturally relevant conversations, collaborators, and creative opportunities.
- Align the brand system with the guest experience in partnership with the VP of Experience Creative.
- Manage and develop the Creative team and Director of Social through coaching and career development.
- Direct brand and campaign expression for partnerships, activations, and new museum openings.
- Collaborate with Experience Design on museum experiences and with Production on fabrication and logistics.
- Set the creative vision for photography, film, design, content, and experiential work from concept through delivery.
- Build a creative ecosystem spanning employees, agencies, freelancers, artists, creators, directors, and production partners.
- Establish briefing, review, and approval processes.
- Work cross-functionally with Growth, Partnerships, PR, Experience Design, and Operations.
- Present and defend creative work by articulating its brand, audience, and business value.
- Prioritize initiatives, allocate resources, and deliver within approved budgets alongside Brand & Marketing, Marketing Operations, and Production.
- Measure success through brand distinctiveness, cultural relevance, creative consistency, integrated ideas, campaign execution, creative performance, team leadership, and sustainable creative operations.
आवश्यकताएँ
- At least 10 years of progressive experience in design, art direction, and creative leadership.
- Substantial experience at leading creative or advertising agencies.
- Experience leading multidisciplinary teams and senior creative talent.
- An exceptional design- and art-direction-led portfolio demonstrating original integrated campaign concepts, visual identity and brand-system work, and physical or experiential activations.
- A track record of leading a significant consumer-brand evolution, including developing or redefining visual identity, brand expression, creative systems, and guidelines and bringing that work to market.
- Experience carrying a central creative idea across physical experiences and digital channels, from broad awareness through conversion.
- Cultural fluency and judgment to identify meaningful brand opportunities while filtering out passing trends.
- Experience managing Creative and Social direct reports, including hiring, coaching, performance feedback, and career development.
- Experience directing agencies, freelancers, and production partners.
- Strong conceptual and editorial instincts.
- Excellent taste and craft judgment across art direction, design, typography, photography, film, spatial expression, and storytelling.
- Ability to balance long-term brand building with urgent, highly visible commercial priorities.
- Clear, persuasive communication, with confidence to make decisions, give direct feedback, defend creative work, and collaborate without ego.
- Preferred: experience in entertainment, hospitality, attractions, travel, fashion, food and beverage, retail, or another culture- and experience-led consumer brand.
- Preferred: experience supporting multiple physical locations or launching brands and experiences in new markets.
- Preferred: experience extending a brand into products, packaging, collaborations, fashion, or food and beverage.
- Preferred: experience building or evolving a creative organization during a period of growth and change.
लाभ
- Competitive pay.
- Annual bonus.
- Stock options.
- 401(k) with match.
- Paid time off and sick time.
- Medical, dental, and vision coverage.
- Perks including ClassPass, commuter discounts, an employee assistance program, and unlimited ice cream.
- Employee development opportunities.
- 16 free museum tickets per year for friends and family, plus free entry for the employee.
- 50% discount on retail products.
- Opportunities for advancement within the organization.
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