GroundTruth
GroundTruth
GroundTruth este o companie de tehnologie pentru marketing care ajută brandurile să conecteze publicitatea digitală cu rezultate măsurabile în lumea reală, inclusiv vizite în magazine, vânzări incrementale și creșterea cotei de piață. Tehnologia sa Blueprint combină informații despre locație și audiență pentru a susține targetarea în funcție de audiență, locație și context pe canale precum dispozitive mobile, computere, televiziune conectată și OTT, audio și publicitate digitală în afara locuinței. GroundTruth operează prin modele de autoservire, servicii gestionate, parteneriate și publicitate programatică și oferă instrumente de măsurare și atribuire a campaniilor care îi ajută pe specialiștii în marketing să evalueze performanța și să optimizeze rentabilitatea cheltuielilor publicitare. Rolurile sale pot fi interesante pentru profesioniștii preocupați de tehnologia publicitară, SaaS, media, marketing bazat pe date și rezultate măsurabile pentru clienți.

Associate Ad Operations Manager — GroundTruth (Remote, United States)

Manage and evaluate digital advertising campaigns for GroundTruth, using real-world behavior data to support accurate delivery and performance. The role covers campaign troubleshooting, reporting, quality assurance, and month-end reconciliation.

Descriere

  • Set up and traffic advertising campaigns in GroundTruth’s proprietary ad-serving platform with accurate, timely execution
  • Measure and analyze several advertising campaigns concurrently
  • Spot potential delivery risks and improvement opportunities before they affect campaign performance
  • Review first- and third-party reporting to confirm pacing and progress toward campaign goals
  • Verify campaign configurations against client insertion orders through quality assurance checks
  • Investigate campaign and creative issues with available tools and resources
  • Coordinate expectations, communications, and performance reporting with internal teams
  • Manage reporting and month-end reconciliation accurately and on schedule
  • Develop and maintain documentation for the Ad Operations team
  • Independently organize competing priorities while contributing to and supporting the wider team
  • Take responsibility for deliverables, apply feedback, and improve operational processes and results

Cerințe

  • Bachelor’s degree plus at least one year of relevant experience, or at least two years of transferable experience in digital advertising across platforms, publishers, ad networks, agencies, or related settings
  • Working knowledge of digital media and advertising technology, including ad-serving platforms and/or SSPs and DSPs
  • Strong analytical and problem-solving ability paired with careful attention to detail
  • Excellent organization and time management, including the ability to balance competing priorities and meet deadlines
  • Clear communication and client-service skills with the ability to work effectively across teams
  • Proactive, resourceful, and self-directed approach, with good judgment about when to seek collaboration or assistance
  • Collaborative team mindset and willingness to support work wherever needed
  • Receptive to coaching and feedback, with motivation to build technical and industry knowledge
  • Strong Microsoft Excel capability and proficiency with PowerPoint
  • Experience working with HTML5 and JavaScript advertising
  • Background creating rich media advertisements for mobile devices
  • Experience testing and debugging ads with Fiddler, Charles, or comparable tools
  • Respectful and positive approach to working with colleagues

Beneficii

  • 15% performance bonus
  • Remote-first working model
  • Flexible paid time off
  • Medical premiums fully covered for employees
  • Employer-matched 401(k) contributions
  • Generous parental leave
  • Wellness and gym reimbursement
  • Reimbursement for eligible family and pet expenses
  • Education and coaching reimbursement program
  • Daily lunch credit for office-based workdays
  • Stocked office snacks and beverages
  • Choice of mobile phone reimbursement or a separate company phone
  • Pay-equity analysis to support fair compensation
  • Internal opportunities for learning, development, growth, and career progression
  • Collaborative workplace culture
  • Energetic, enjoyable, fast-moving work environment

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