Freshmade
Freshmade
Freshmade este o agenție de branding și design care deservește mărci de produse alimentare ambalate pentru consumatori. Fondată în 2009, compania creează identități vizuale, sisteme de ambalare și elemente de design asociate mărcii, menite să consolideze prezența produselor la raft și să susțină vânzările. Activitatea sa se află la intersecția dintre industria alimentelor și băuturilor, marketing și retail, ceea ce face ca Freshmade să fie relevantă pentru profesioniștii interesați de strategia de brand, designul ambalajelor și munca creativă pentru produse alimentare aflate în dezvoltare.

Account Director, Brand Strategy (United States Remote)

Lead client relationships, creative engagements, and CPG brand strategy for Freshmade, a boutique food-brand agency. Manage projects, pitches, budgets, workshops, and opportunities to expand existing accounts.

Descriere

  • Manage client accounts as the primary contact while developing trusted relationships
  • Lead engagements from kickoff through final delivery, maintaining strategic and execution quality, schedules, and scope
  • Develop and organize briefs grounded in consumer and market insights
  • Set and oversee project schedules, scopes, budgets, and resource plans
  • Review packaging dielines, digital content, and other deliverables before client delivery
  • Coordinate work across creative leadership, production, printers, photographers, and external vendors
  • Support CPG brand strategy through positioning, consumer insights, competitive analysis, and brand architecture
  • Work with leadership on business development, pitches, proposals, and account expansion
  • Lead and contribute to client strategy workshops and working sessions
  • Proactively uncover ways to grow existing client accounts

Cerințe

  • Bring at least six years of account management or client services experience, preferably within an agency
  • Demonstrate practical experience with CPG brand strategy, ideally in food or beverage
  • Show a history of supporting new business efforts, pitches, or account growth
  • Apply strong project management skills across scoping, scheduling, budgeting, and resource planning
  • Have experience coordinating creative, production, and vendor teams
  • Be comfortable facilitating workshops and strategy sessions for senior client stakeholders
  • Maintain rigorous quality assurance and proofing standards
  • Communicate clearly in writing and verbally, including when presenting and defending strategic recommendations
  • Bring curiosity, versatility, and the ability to take on varied responsibilities
  • Be available for occasional travel to client strategy sessions

Beneficii

  • Periodic travel to client strategy sessions and workshops
  • Work within a close-knit boutique team

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