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Equinix
Equinix
5 001 – 10 000 Darbuotojai
H1B vizos rėmėjasGamybaKonsultavimasLogistika
„Equinix“ teikia skaitmeninę infrastruktūrą, padedančią organizacijoms sujungti žmones, platformas ir paslaugas pasaulinėse ekosistemose. Įmonės pasiūlą sudaro duomenų centrai, kolokacija, tarpusavio sujungimas, ekosistemų paieška ir skaitmeninės paslaugos, skirtos saugiam ir našiam ryšiui daugiadebesėse aplinkose užtikrinti. Derindama mažos delsos tinklus, didelį pralaidumą, automatizavimą ir atsižvelgiant į tvarumą kuriamą infrastruktūrą, „Equinix“ padeda įmonėms įgyvendinti skaitmeninę transformaciją finansinių paslaugų, telekomunikacijų, gamybos ir komercinių rinkų sektoriuose.
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Director of Brand Management, Equinix (Dallas Hybrid)

Lead Equinix brand activation across global marketing channels, campaigns, agencies, AI-enabled workflows, and events. Oversee naming, trademarks, merchandise, and brand governance.

USJungtinės ValstijosCOKoloradasFLFloridaTXTeksasas
177 000 $ – 265 000 $ / metai
HibridinisVisas etatasVadovasPrivaloma Kalba: anglųPrekės ženklo vadovas

Aprašymas

  • Lead execution and activation of the Equinix brand across Global Marketing
  • Turn brand strategy into activation plans spanning web, social, paid media, and thought leadership
  • Establish brand standards for marketing teams
  • Collaborate with Revenue Marketing and Product Marketing on demand-generation and product campaigns
  • Create consistent field and partner activations across regions
  • Direct brand activation for Connect, major industry and customer events, and partner and field events
  • Work with Communications on brand narratives related to data centers and communities
  • Manage the brand agency roster and contractor pool, including selection, scoping, briefing, performance, and budgets
  • Guide external agency work in line with brand standards and organizational priorities
  • Build, launch, and manage AI agents for intake, brand reviews, compliance, asset retrieval, and routine creative and copy development
  • Manage the self-service brand operating model through agents and templates
  • Define approval requirements and human-escalation safeguards for AI agents
  • Track and improve AI operating-model performance and adoption
  • Partner with Marketing Operations and IT on tools, data, and governance
  • Lead product, service, program, initiative, and internal naming processes with Product Marketing and Legal
  • Oversee the trademark portfolio, including clearance, filings, renewals, and enforcement
  • Manage the Equinix company store, including merchandise design, vendors, fulfillment, and quality
  • Maintain and advance brand standards, messaging governance, tools, and templates

Reikalavimai

  • At least 10 years of experience in brand, creative, or integrated marketing
  • Several years leading brand execution for a global B2B organization
  • Demonstrated success activating brands across owned and paid channels, demand campaigns, field and regional programs, and live events
  • Experience activating brands through teams outside your direct reporting line
  • Hands-on experience managing agencies and external creative partners, including scope, budgets, and performance
  • Experience with naming and trademarks, or the judgment to manage this work with Legal
  • Practical experience implementing AI agents or AI-enabled workflows in marketing or creative teams
  • Ability to define, govern, and continuously improve AI agents and workflows
  • Strong creative judgment and disciplined processes
  • Ability to influence peers and senior stakeholders without formal authority
  • Experience collaborating with regional or field marketing and corporate communications teams is a strong advantage
  • Technology or infrastructure experience is helpful but not required

Privalumai

  • Employee Assistance Program
  • Health, life, disability, and voluntary insurance plans in the US
  • Retirement plan contributions in the US
  • Accrued paid time off and paid holidays in the US
  • Healthcare, life, disability, and optional benefit plans in Canada
  • Defined Contribution Pension Plan (DCPP) in Canada
  • Group Retirement Savings Plan (RRSP) in Canada
  • Tax-Free Savings Plan (TFSA) in Canada
  • Vacation, personal time, and paid holidays in Canada
  • Eligibility for a bonus
  • Potential equity offering depending on the position
  • Disability accommodations during the employment process