RZ HR Studio
RZ HR Studio
RZ HR Studio is a recruitment and HR technology company that helps candidates discover remote-first opportunities with startups and growing companies. Its talent network and hiring platform use curated matching to connect one candidate profile with multiple potential roles across client organizations, including positions in e-commerce, design, operations, and marketing. Successful candidates contract directly with the hiring company, while RZ HR Studio does not charge candidates fees.

Senior Creative Lead, U.S. Remote

Lead agency and in-house creative production for a high-growth direct-to-consumer brand. Use customer insights and performance data to develop effective, repeatable creative concepts.

Description

  • Oversee creative agencies and external partners from initial briefing through delivery and performance evaluation
  • Own the end-to-end creative process, including research, briefing, production, quality assurance, feedback, testing, and learnings
  • Develop approximately 10 weekly creative briefs informed by research, customer insights, and performance data
  • Evaluate scripts, UGC concepts, static assets, hooks, edits, landing-page concepts, and research findings
  • Give precise, actionable feedback and maintain momentum across creative workflows in Notion
  • Investigate high-performing ads, customer reviews, competitors, audience pain points, hooks, and offers
  • Measure creative performance through hook rate, hold rate, CTR, CPA, ROAS, CVR, and revenue
  • Translate performance findings into recommendations and scalable creative systems
  • Lead biweekly agency meetings and ensure partners meet quality and execution expectations

Requirements

  • At least four years of experience in performance creative, creative production, or agency and vendor management
  • Experience managing creative agencies, creators, editors, designers, or copywriters
  • Demonstrated experience briefing paid social creative, especially for Meta and TikTok
  • Strong understanding of DTC and eCommerce, UGC, performance creative, and direct-response marketing
  • Proficiency managing creative workflows in Notion or comparable tools
  • Ability to link creative decisions to performance metrics and business outcomes
  • Excellent written communication and asynchronous collaboration skills
  • Highly organized, proactive, detail-focused, and willing to take ownership of outcomes
  • Portfolio or examples demonstrating creative production improvements and performance gains
  • Experience in health, wellness, supplements, fitness, or consumer health is a plus
  • Experience managing multiple brands or agency and vendor relationships is a plus
  • Experience sourcing and assessing agencies or freelance talent is a plus
  • Experience producing creative performance reports and learning updates is a plus
  • Experience using ad libraries, customer reviews, Reddit, Amazon reviews, and TikTok for creative research is a plus

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