Reach Digital
Reach Digital
Reach Digital builds and operates revenue systems for mid-market and enterprise businesses that depend on lead generation. Its work connects paid acquisition, funnels, outbound campaigns, CRM infrastructure, automation, lead routing, attribution, conversion optimization, follow-up, and monetization into a coordinated revenue engine. The company follows an audit, build, route, and optimize process for organizations in high-volume lead sectors such as financial services, home services, telehealth, and direct-to-consumer businesses. Reach Digital is a fit for teams investing in paid media or purchased leads, improving inconsistent lead quality and conversion, or integrating disconnected marketing and sales systems.

Remote D2C Performance Copywriter

Create conversion-focused Meta, TikTok, VSL, and UGC copy for Reach Digital’s consumer brands. Test hooks, angles, and brand voices to develop stronger-performing creative.

Description

  • Develop hooks, headlines, and primary text for Meta and TikTok advertising.
  • Script video ads, VSLs, and UGC concepts based on customer pain points and tested angles.
  • Create native advertising and organic social copy tailored to each brand’s voice.
  • Brief creators to communicate the intended creative angle clearly.
  • Analyze ad account performance to guide the next round of creative.
  • Produce multiple copy variations quickly to test a wider range of angles.

Requirements

  • At least two years of experience writing performance advertising or social content for D2C brands.
  • Hands-on experience with VSLs, native ads, UGC scripts, and creator briefs.
  • A track record of measurable results, such as scaled ads, improved click-through rates, or quantified campaign outcomes.
  • Ability to adapt copy across brand voices in beauty, wellness, food, lifestyle, and similar categories.
  • Strong understanding of direct-response principles, including offers, objections, angles, and purchase motivations.
  • Located in the United States or Canada.
  • Fast, receptive to coaching, and comfortable with feedback and rapid revisions.
  • A portfolio containing three to five ads and the results generated by each.

Benefits

  • Fully remote work.
  • Full-time and contract options are available.

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