Power Digital Marketing is a tech-enabled growth marketing firm serving brands through the combined strengths of data, technology, and human intelligence. Its work spans strategic consulting, creative campaigns, data intelligence, media planning, and other digital marketing services designed to support the customer journey from acquisition through growth. The company emphasizes transparent, evidence-based decision-making and advanced technology to help clients improve business performance and compete in demanding markets.
Paid Advertising Strategist, Ecommerce — Argentina Remote
Manage paid social and media campaigns for Power Digital’s ecommerce clients, with responsibility for channel strategy, budgets, reporting, and performance optimization.
Description
- Manage campaign execution, performance, and growth across an assigned client portfolio
- Connect campaign activity to each client’s broader business objectives
- Partner with account leadership to develop and refine channel strategy within the overall media mix
- Handle reporting, optimization, client communication, keyword research, ad copy, bid management, and routine campaign operations
- Run performance marketing campaigns through native paid social and media platforms
- Build and launch end-to-end campaigns across Meta Ads, TikTok Ads, Pinterest Ads, LinkedIn Ads, Google Ads, YouTube Ads, and Bing Ads
- Drive optimization efforts against established performance goals
- Manage client budgets, monitor pacing, and recommend budget adjustments
- Conduct quality assurance checks to reduce errors that could affect client revenue
- Proactively recommend strategies while identifying performance opportunities and risks
- Maintain client testing roadmaps and manage next steps for experimentation
- Escalate emerging performance risks promptly
- Keep internal teams informed about performance, strategy, recommendations, deliverables, and action items
- Deliver weekly client updates with performance analysis and forward-looking recommendations
- Apply knowledge of marketing funnels and paid social and media strategies
- Use the Power Circuit and Power Digital’s Nova ecosystem
- Use data to explain results and define clear next steps for clients and stakeholders
- Apply AI technologies to improve and optimize business processes
Requirements
- Two to three years of digital marketing experience, including one to two years in an agency environment
- At least two to three years of hands-on experience across two or more paid advertising channels
- Experience with Google/Bing, Meta, TikTok, LinkedIn, Pinterest, Snapchat, and other relevant paid advertising networks
- Experience developing and optimizing campaigns, including bid management, keyword research, ad copywriting, campaign strategy, and performance improvements
- Proficiency with Google and Microsoft office productivity suites
- Proficiency with Google Analytics
- Strong understanding of full-funnel marketing
- Strong written and verbal communication abilities
- Strong organizational and project management capabilities
- Self-directed approach and a clear drive to succeed
- Excellent interpersonal skills
- Confidence presenting to and communicating with clients
- Strong work ethic and the ability to learn quickly and independently
- Interest in building a long-term relationship with a growing company
Benefits
- The posting does not specify benefits, perks, or additional compensation
- Equal opportunity employment commitment and an inclusive workplace culture