Northrop Grumman
Northrop Grumman
Northrop Grumman este o companie globală din domeniul aerospațial și al apărării, care dezvoltă tehnologii pentru misiuni aeriene, cibernetice, terestre, maritime și spațiale. Activitatea sa include comunicații militare și prin satelit, fabricarea de microelectronice și alte sisteme avansate concepute pentru a răspunde provocărilor complexe din sectorul apărării. Compania sprijină carierele profesioniștilor aflați în diferite etape, inclusiv ale veteranilor și candidaților aflați la început de drum, promovând totodată inițiative de sustenabilitate.

Enterprise Brand Strategy Manager

Lead Northrop Grumman’s enterprise brand strategy across corporate positioning, narrative, architecture, and messaging in the aerospace and defense sector. Manage brand strategists and advise senior leaders across the organization.

Descriere

  • Own the development and ongoing refinement of enterprise brand strategy, spanning company positioning, narrative, messaging, thematic frameworks, and the overarching corporate story
  • Convert enterprise priorities into brand strategies and frameworks that guide communications across audiences, programs, and channels
  • Collaborate across the organization to create and strengthen narratives aligned with broader company positioning
  • Facilitate strategic brand workshops and working sessions
  • Own enterprise brand architecture and naming strategy, including systems, governance, criteria, guidelines, toolkits, and recommendations
  • Advance adoption of brand strategy across enterprise offerings and high-priority programs
  • Work with creative teams to turn strategy into verbal and visual brand expression and produce strategic and creative briefs
  • Counsel Enterprise Marketing & Activation on campaign strategy, creative platforms, and go-to-market planning
  • Provide strategic guidance for priority campaigns, programs, and enterprise initiatives
  • Lead strategy-focused discussions with creative, content, social, public relations, employee communications, events, business development, program communications, and agency teams
  • Establish structure and strategic direction for emerging brand and business priorities
  • Track developments in brand, marketing, communications, audiences, culture, aerospace, and defense
  • Create brand strategies and plans informed by audience insights, research, and performance data
  • Embed data and insights throughout the strategy process
  • Manage, develop, and motivate a team of brand strategists
  • Advise senior executives on brand positioning, messaging, architecture, naming, and enterprise communications
  • Develop cross-functional partnerships within a complex matrixed organization and build alignment around brand direction

Cerințe

  • Bachelor’s degree in a relevant discipline plus at least 10 years of related experience, or a master’s degree in a relevant discipline plus at least 8 years of related experience
  • Track record of leading and developing brand, strategy, marketing, or communications professionals
  • Experience creating and delivering enterprise or corporate brand strategy, including positioning, narrative, architecture, messaging, and governance
  • Background in brand architecture, naming, messaging frameworks, and creative strategy
  • Strong strategic judgment that combines analytical discipline with creative thinking
  • Ability to synthesize complex, varied inputs into clear strategies, compelling narratives, and practical frameworks
  • Ability to work in a fast-paced, highly matrixed setting, manage ambiguity, and adjust as priorities change
  • Ability to build relationships and influence functional, business, and senior executives without direct authority
  • Ability to unite teams around common strategic direction while balancing different viewpoints and business requirements
  • Outstanding written, verbal, and presentation skills
  • Preferred: Master’s degree in Marketing, Communications, Business, or a related field
  • Preferred: Experience within or alongside a brand, creative, or advertising agency
  • Preferred: Experience in large, matrixed, or geographically distributed organizations, particularly in aerospace, defense, or technology
  • Preferred: Experience overseeing creative agency relationships
  • Preferred: Evidence of challenging established thinking and creating new approaches
  • Preferred: Continued development of AI capabilities, including prompt and context engineering and agent orchestration
  • Preferred: Experience using AI tools to improve or redesign workflows and produce measurable gains
  • U.S. citizenship is required for positions requiring a government clearance and certain other restricted roles

Beneficii

  • Eligibility for a discretionary bonus
  • Health insurance
  • Life insurance
  • Disability insurance
  • Savings plan
  • Company-paid holidays
  • Paid time off for vacation or personal business
  • Overtime eligibility may apply based on the position
  • Shift differential eligibility may apply based on the position
  • Long-term incentive eligibility for Vice President or Director positions

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