Clasp ir darbaspēka un studentu finansiālā atbalsta platforma, kas apkalpo veselības aprūpes izglītības un nodarbinātības jomu. Tā savieno klīnisko specialitāšu studentus ar darba devējiem pirms studiju pabeigšanas un palīdz veselības aprūpes sistēmām izmantot darba devēja atbalstītu studentu aizdevumu atmaksu kā daļu no nodarbinātības saistībām. Platforma galvenokārt pievēršas medmāsām, terapeitiem, radioloģijas tehnologiem, sertificētiem reģistrētiem anestēzijas aprūpes speciālistiem, ārstu palīgiem, zobārstiem, veterinārārstiem un citiem veselības aprūpes profesionāļiem. Sadarbojoties ar studentiem, skolām, apmācību programmām un veselības aprūpes sistēmām, Clasp palīdz veidot darbā pieņemšanas kanālus, atbalstīt darbinieku noturēšanu un risināt studentu parādu problēmu. Uzņēmums norāda, ka tā platforma ir atbalstījusi vairāk nekā 10 000 studentu un 1 140 skolu un programmu. Clasp pārvalda aizdevumu atmaksas pabalstu platformu; tas nav banka, un minētos aizdevumus izsniedz FinWise Bank.
Remote B2B Marketing Specialist, HR Tech
Create content, campaigns, events, and HubSpot programs that build employer demand for Clasp’s education financing and talent platform. Partner with sales and external teams to deliver marketing initiatives and support workforce and talent thought leadership.
Apraksts
- Create polished, on-brand content for senior employer audiences, including one-pagers, presentations, ads, webinar slides, social graphics, emails, and landing page copy.
- Coordinate paid campaigns and develop sales enablement materials to build and convert employer demand.
- Manage conference and employer-event logistics from planning through delivery, including vendors, shipping, registration, memberships, and sponsorships.
- Communicate with event attendees and help them prepare for successful participation.
- Build, quality-check, and launch HubSpot campaigns, emails, and landing pages.
- Maintain marketing lists, UTM tags, tracking, and accurate CRM data.
- Use AI tools in daily content, copy, and light design work while upholding quality and brand consistency.
- Create and maintain reusable checklists and standard procedures for events and campaigns.
- Coordinate with sales, website teams, and external vendors or agencies to move deliverables forward and keep stakeholders updated.
- Oversee daily projects with the PR firm related to press and content.
- Contribute to content and thought leadership on workforce and talent topics.
Prasības
- Bring 2–4 years of marketing experience in a specialist, coordinator, or associate role, ideally on a small or in-house team.
- Be able to produce polished, on-brand design and copy.
- Be highly organized, detail-focused, and self-directed, with the ability to manage several cross-team projects with little oversight.
- Use AI tools hands-on in your daily work.
- Be comfortable traveling up to 20% for team gatherings and occasional event coverage.
- HubSpot or comparable CRM knowledge and event management experience are helpful but not required.
- Startup experience is helpful but not required.
- Experience in HR tech, talent, or healthcare workforce is a plus.
- Work remotely from the United States, in the Eastern or Central time zone and within about an hour of a major airport.
- Be authorized to work in the United States for any employer.
- Note that this role does not offer immigration sponsorship, now or in the future.
Priekšrocības
- Competitive cash and equity compensation.
- Health, dental, and vision coverage.
- 401(k) matching.
- Flexible paid time off.
- Room to grow and contribute in a fast-paced environment with a strong team.