Entry-Level Business Development Executive
LumstonGenerate B2B opportunities for Lumston’s technology and consulting business through decision-maker outreach, Mexico City events, and consistent CRM follow-up.
Open
Power Digital Marketing is a tech-enabled growth marketing firm serving brands through the combined strengths of data, technology, and human intelligence. Its work spans strategic consulting, creative campaigns, data intelligence, media planning, and other digital marketing services designed to support the customer journey from acquisition through growth. The company emphasizes transparent, evidence-based decision-making and advanced technology to help clients improve business performance and compete in demanding markets.
Senior Paid Advertising Strategist, Client Experience – Costa Rica Remote
Lead multichannel paid advertising execution and growth for Power Digital Marketing. Manage campaign optimization, budgets, reporting, and client strategy across paid media channels.
Description
- Manage campaign execution, performance, and growth for an assigned client portfolio
- Align paid advertising activity with broader client business objectives
- Partner with account leaders to shape channel strategy within the wider media mix
- Handle reporting, optimization, client communication, keyword research, ad copy, bid management, and daily campaign operations
- Run performance marketing campaigns through paid social and native paid media platforms
- Build and launch campaigns across channels while meeting delivery deadlines
- Direct optimizations that improve results against defined goals
- Manage client budgets, maintain accurate pacing, and recommend budget adjustments
- Conduct quality assurance to reduce errors that could affect client revenue
- Recommend proactive strategies while identifying opportunities and potential risks
- Maintain client testing roadmaps and coordinate experimentation follow-up
- Raise significant performance risks promptly
- Keep internal teams informed about performance, strategy, recommendations, deliverables, and action items
- Deliver weekly client updates with performance analysis and forward-looking recommendations
- Apply full-funnel marketing expertise and Power Digital processes
- Use the Nova ecosystem and AI tools to improve business workflows
- Translate data into clear narratives about results and next steps for clients and stakeholders
- Achieve KPIs related to workload revenue, client retention, and team retention
Requirements
- Advanced spoken and written English proficiency
- Two to three years of digital marketing experience
- One to two years of agency experience
- At least two to three years of hands-on experience with two or more paid advertising channels
- Experience with Google/Bing, Meta, TikTok, LinkedIn, Pinterest, Snapchat, or other paid advertising networks
- Experience in bid optimization, keyword research, ad copywriting, campaign strategy, and campaign optimization
- Proficiency with Google and Microsoft Office suites
- Proficiency with Google Analytics
- Strong understanding of full-funnel marketing
- Strong written and verbal communication abilities
- Strong organizational and project management skills
- Self-motivated and driven to succeed
- Excellent interpersonal skills
- Confidence in client-facing presentations and communication
- Strong work ethic with the ability to learn quickly and work independently
- Interest in building a long-term relationship with a growing company
Benefits
- Equal Opportunity Employer
- Company culture emphasizes diversity, inclusion, and belonging
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