Cisco is an enterprise technology company focused on networking, security, and digital infrastructure. Its portfolio includes routers, switches, optical transceivers, programmable silicon, edge computing platforms, Webex collaboration tools, observability products, AI-enabled software, and cloud-managed services. Cisco serves enterprises, service providers, and governments, supporting the design, operation, and security of large-scale networks and data centers through technology, professional services, training, and ongoing support.
Senior Manager, Brand Marketing (United States Remote)
Lead integrated brand, product, and competitive campaigns for Cisco’s secure technology solutions. Drive measurement, media planning, and cross-functional delivery across global and regional marketing teams.
United States
California
Texas
Washington$196,300 – $248,700 / year
RemoteFull-timeSeniorEnglish RequiredBrand ManagerDescription
- Develop integrated strategies for brand, product, and competitive campaigns
- Convert business goals into clear campaign frameworks
- Own the approach to campaign measurement
- Evaluate results across channels and funnel stages
- Create performance reports for executive audiences
- Work with media agencies on channel strategy, media mix, and investment decisions
- Coordinate web, digital, social, regional marketing, creative, and operations teams
- Maintain alignment and execution momentum across high-quality campaigns
Requirements
- At least 7 years of experience in integrated campaigns, marketing strategy, or performance marketing
- Demonstrated success directing campaign strategy, integrated orchestration, and measurement for large-scale, multi-channel programs
- Strong analytical ability to turn data into insights, executive-level narratives, and optimization actions
- Experience collaborating with media agencies and internal digital marketing teams on strategy and performance assessment
- Ability to lead cross-functional work, manage stakeholders, and influence without direct authority in a complex matrix organization
- Experience in B2B, enterprise technology, or SaaS marketing supporting global or regional campaigns preferred
- Knowledge of brand measurement, funnel metrics, and pipeline influence models preferred
- Expertise in messaging and positioning preferred
- Established record of protecting and strengthening brand standards preferred
- Exceptional communication and presentation capabilities preferred
Benefits
- Medical, dental, and vision insurance
- 401(k) plan with Cisco matching contributions
- Paid parental leave
- Short- and long-term disability coverage
- Basic life insurance
- Cisco restricted stock unit grants may be available
- 10 paid holidays per full calendar year
- One floating holiday for non-exempt employees
- One paid birthday day off
- Paid year-end holiday shutdown
- Four paid personal wellness days
- 16 paid vacation days per full calendar year for non-exempt employees
- Flexible vacation time off for exempt employees
- 80 hours of sick time provided at hire and every January 1 thereafter
- Carry forward up to 80 unused sick hours
- Additional paid leave for critical or emergency family matters
- Optional 10 paid volunteer days per full calendar year
- Annual bonuses for non-sales roles, subject to Cisco policy
- Performance-based incentive pay for employees on sales plans