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Icmarc
Icmarc provides retirement services for public-sector employers and the people who participate in their plans. Its work spans retirement plan administration and investment management across 457(b), 401(a), 401(k), 403(b), retirement health savings accounts, and IRAs. The company also supports plan sponsors and consultants through participant financial education, CFP® advisory services, research, consultant access, and legislative advocacy.

Senior Content Strategist and Copywriter – Remote

Senior content strategist and copywriter developing retirement, investment, and financial services communications for public-sector audiences. Leads content strategy, copy development, editorial quality, compliance coordination, and marketing projects.

Description

  • Write engaging copy on retirement planning, financial services, and investment topics for campaigns, newsletters, articles, emails, websites, case studies, videos, fund commentaries, presentations, letters, and other communications.
  • Develop, edit, and proofread technical and service-focused communications.
  • Shape content strategies and produce polished materials that address audience needs, simplify complex information, and support measurable business objectives.
  • Oversee content reviews and uphold standards for brand voice, style, quality, accuracy, consistency, and AP style.
  • Track deliverables and deadlines, coordinate with internal teams and external agencies, and keep stakeholders informed.
  • Partner with Marketing and teams across the organization to create communications that drive client engagement, product and service adoption, asset retention, and growth.
  • Maintain knowledge of company offerings, industry developments, audience expectations, and effective content practices.
  • Proofread marketing materials and coordinate compliance review requests.
  • Maintain company style guides and coordinate design work for formatted materials, templates, and related assets.
  • Handle additional responsibilities as assigned.

Requirements

  • Bachelor’s degree or comparable relevant experience.
  • Five to seven years of experience in content strategy, writing, editing, proofreading, and project management; retirement planning, financial services, or related industry experience is preferred.
  • Outstanding writing, editing, proofreading, and verbal communication abilities, supported by strong editorial judgment and close attention to detail.
  • Proven ability to apply content best practices and data-informed insights to audience needs and business objectives.
  • Strong strategic thinking, initiative, organization, project management, and problem-solving skills in a fast-moving environment.
  • Ability to balance competing priorities, work independently, collaborate effectively, and produce high-quality work under tight deadlines.
  • Experience leading content initiatives in financial services is preferred.
  • Working knowledge of Microsoft Office, Adobe PDF editing tools, and AP style; familiarity with AI-assisted content creation and editing tools.
  • Three diverse writing samples or a portfolio demonstrating a broad range of copywriting work.
  • This role cannot sponsor or hire candidates using H1B, STEM, or OPT visas.

Benefits

  • Total Rewards package with base pay, incentive programs, benefits, and a 401(k) plan with matching contributions.
  • Flexible and hybrid scheduling designed to support work-life balance.
  • Tuition reimbursement for continuing education.
  • Professional and career development support through courses and certifications.
  • Comprehensive programs supporting physical, mental, and emotional wellness.
  • Volunteer initiatives that support community involvement.

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