Vitamin Angels
Vitamin Angels
51 – 200 Employees
CharityHealthcare
Vitamin Angels is a global public health nonprofit working to improve nutrition for pregnant women, infants, and young children. It partners with local organizations and governments in about 65 countries to support evidence-based interventions, including vitamin A supplementation, prenatal vitamins, and deworming. Its work includes training, program resources, service delivery, and reporting support, with an emphasis on reaching underserved communities.

Senior Brand Strategy and Creative Production Manager

Shape Vitamin Angels’ global brand and nutrition health narrative through enterprise strategy and creative production. Lead integrated campaigns, editorial planning, agency partners, and performance informed communications.

Description

  • Steer the evolution of Vitamin Angels’ enterprise brand.
  • Create the systems and guidance that shape its identity, narrative, messaging, visual language, and standards.
  • Turn organizational strategy into a consistent brand platform for varied audiences, channels, and markets.
  • Build messaging frameworks for donors, foundations, corporate partners, specialists, policymakers, staff, and the public.
  • Oversee intellectual property and safeguard the organization’s visual identity and owned assets.
  • Guide stakeholders in turning organizational priorities into effective communications.
  • Maintain and oversee organization-wide brand resources and communications materials.
  • Set processes for brand governance, review, approval, and quality assurance.
  • Increase staff understanding and use of the brand through training, presentations, guidance, and internal engagement.
  • Direct content and creative strategy informed by audience insight and organizational priorities.
  • Oversee storytelling, campaigns, visual assets, video, presentations, digital content, and related creative work.
  • Set editorial standards, creative principles, channel responsibilities, calendars, workflows, and production processes.
  • Plan and deliver connected campaigns across paid, owned, earned, and shared channels.
  • Make complex global health and nutrition topics clear and accessible to different audiences.
  • Guide creative work from the initial brief and concept through production, review, delivery, and evaluation.
  • Coordinate external agencies and creative partners, including freelancers, photographers, videographers, and designers.
  • Balance production priorities, resources, schedules, budgets, and competing organizational demands.
  • Coordinate creative asset collection, consent, and broad-use procedures with Marketing Operations and legal teams.
  • Deliver integrated campaigns for multiple audiences that support fundraising, partnerships, advocacy, awareness, and engagement.
  • Manage the department’s editorial calendar.
  • Improve coordination, visibility, prioritization, and execution across marketing and communications.
  • Assess channel results and identify suitable paid, earned, owned, partner, and experiential opportunities.
  • Support marketing analytics and turn performance data into practical recommendations.
  • Share campaign results, insights, and recommendations with the Marketing & Communications team, senior leaders, and cross-functional partners.
  • Report to the VP of Marketing & Communications and oversee internal and external creative resources; the role has no direct reports.
  • Travel domestically and internationally as needed.

Requirements

  • Bring at least seven years of progressively responsible experience in brand strategy, integrated marketing, creative development, communications, advertising, or a related area.
  • Have a track record of building and evolving an organizational or enterprise brand, including its narrative, positioning, messaging, visual identity, and standards.
  • Have experience communicating with philanthropic, corporate, foundation, scientific, and broad public audiences.
  • Be able to turn complex organizational strategies and ideas into clear, compelling narratives and creative platforms.
  • Bring substantial experience leading integrated, multichannel campaigns for diverse audiences.
  • Have managed creative production, agencies, vendors, budgets, schedules, and complex workflows.
  • Know Adobe Creative Suite and be fluent in visual design.
  • Understand digital, social, video, content, and emerging marketing channels.
  • Use analytics, audience insights, testing, and performance data to guide creative and marketing decisions.
  • Demonstrate strong strategic, creative, editorial, art direction, and project management abilities.
  • Communicate exceptionally well in writing and conversation.
  • Build relationships, influence others, and find alignment across complex organizations.
  • Experience in a nonprofit, global health, international development, public health, or mission-led organization is highly desirable.
  • Experience in a global work environment is preferred.
  • Be able to manage stress related to local and international travel, crowds, open spaces, shared offices, and daily work activities, with reasonable accommodations.
  • Be able to remain seated or stationary for extended periods, including long flights and desk-based work.

Benefits

  • Medical, dental, and vision coverage
  • Life insurance
  • Flexible spending accounts for medical and dependent care
  • Wellness reimbursement
  • 401(k) plan
  • Paid time off
  • Winter and summer recharge weeks
  • Paid holidays
  • Paid parental leave

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