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Directive
Directive
11 – 50 Employees
ConsultingLogisticsMarketing
Directive is a technology consulting company that helps businesses and nonprofit organizations implement, manage, and secure their IT environments. Its services include managed IT support, outsourced IT operations, cybersecurity, cloud hosting, web development, web design, and computer repair. The company emphasizes proactive monitoring, cybersecurity training, managed cloud infrastructure, and compliance support, including guidance related to the New York SHIELD Act, to help organizations maintain reliable systems and productive day-to-day operations.
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Programmatic Strategist — Remote, United States

Lead DSP campaign strategy, optimization, and reporting for Directive Consulting’s B2B clients. Drive measurable growth across SaaS and other B2B industries through programmatic media expertise.

USUnited StatesRemoteFull-timeMiddleSeniorEnglish RequiredStrategistStrategy

Description

  • Oversee day-to-day programmatic clients across Display, Native, Video, Audio, and related channels
  • Develop and manage tailored client strategies
  • Partner with internal teams to build integrated media strategies aligned with client goals
  • Use first-party and third-party data to target and segment audiences
  • Build and launch campaigns across DSPs such as DV360 and The Trade Desk
  • Track and optimize campaigns against performance and pacing targets
  • Prepare and interpret performance reports, insights, and recommendations
  • Diagnose and resolve campaign delivery and performance issues
  • Coordinate with creative, analytics, and account teams to ensure aligned execution
  • Act as the main client contact, sharing performance updates and refining strategies as needed
  • Present campaign plans, performance results, and strategic recommendations to clients
  • Deliver 100% NSM attainment and a CSAT score of 4.4 or higher

Requirements

  • At least 3 years of programmatic experience with a publisher, advertising agency, or ad tech company
  • B2B experience is preferred
  • Hands-on media-buying experience, including building and optimizing DSP campaigns
  • Experience with The Trade Desk and DV360 is preferred
  • Demonstrated success in programmatic media planning, buying, and measurement framework development
  • Strong understanding of how programmatic, paid, and organic channels work together to exceed client KPIs
  • Experience growing B2B and SaaS programmatic accounts with monthly budgets above $50,000
  • Strong collaboration skills with excellent interpersonal and communication abilities
  • Strong analytical capabilities and exceptional attention to detail
  • Results-focused approach with the ability to manage multiple projects effectively
  • Current work authorization and permanent residence in the country of employment for global locations
  • Reliable internet access and a professional home-office setup
  • Ability to remain stationary for extended periods and interpret written and verbal communication
  • Ability to use a laptop, software platforms, and standard office productivity tools

Benefits

  • Medical, dental, vision, disability, and life insurance for employees and their families
  • Employer-paid coverage for employees
  • 50% employer contribution toward dependent coverage
  • Access to certified therapists through Spring Health
  • Headspace membership
  • Gympass membership
  • Unlimited paid time off, with a two-week minimum
  • Paid company holidays
  • Paid day off for your birthday
  • End-of-year recharge closure from December 24 through January 1
  • Paid parental leave
  • Traditional and Roth 401(k) with a 3% company match
  • Annual bonus based on tenure, increasing in total value over time
  • Annual anniversary trip with peers and executive leadership
  • Remote work from a home office
  • Company laptop with PC or Mac options

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