AT&T
AT&T
AT&T is a telecommunications and technology company serving consumers, businesses, and public-sector organizations through wireless, internet, and fiber services. Its work spans network innovation, including collaborations focused on Open RAN, as well as FirstNet public-safety connectivity, disaster recovery, consumer devices, and data privacy. The company also emphasizes sustainability, cultural inclusion, corporate responsibility, and public policy. With a large workforce and a long operating history, AT&T offers career opportunities connected to communications infrastructure, digital technology, customer services, and responsible innovation.

Lead Marketing Manager at AT&T Remote

Lead data-driven marketing strategy for AT&T telecommunications products and services. Oversee campaigns, budgets, performance analysis, cross-functional initiatives, and programs that increase customer engagement and revenue.

Description

  • Create and execute data-led marketing strategies, programs, and capabilities for new and existing products and services
  • Increase brand visibility, customer engagement, and revenue
  • Design and deliver integrated marketing programs aligned with organizational goals
  • Anticipate future business needs and develop strategic responses
  • Plan, launch, and manage campaigns across multiple marketing channels
  • Partner with product management and cross-functional teams to uncover marketing opportunities
  • Evaluate program results and strengthen customer awareness through marketing communications
  • Produce and interpret marketing activity reports while monitoring campaign results
  • Perform financial analysis and distribute marketing budgets efficiently
  • Control spending within approved limits and align investments with marketing and financial objectives
  • Direct high-impact projects with strategic independence and contribute to executive decision-making
  • Coach junior team members and support long-term organizational planning

Requirements

  • Bachelor’s degree in science or arts is preferred
  • At least five years of relevant professional experience
  • Certification may be required for certain areas
  • Proven ability to create and deliver data-driven marketing strategies
  • Experience managing campaigns across multiple channels
  • Capability to review marketing activity reports and measure campaign performance
  • Proficiency in financial analysis and marketing budget oversight
  • Travel commitment of 25% to 50%

Benefits

  • Medical, dental, and vision insurance coverage
  • 401(k) retirement plan
  • Tuition reimbursement program
  • Paid time off and holidays, with at least 23 vacation days annually and nine company-designated holidays based on hire date
  • Paid parental leave
  • Paid caregiver leave
  • Additional sick leave beyond state and local legal requirements may be available but is not protected
  • Adoption reimbursement
  • Short- and long-term disability benefits
  • Life and accidental death insurance
  • Supplemental critical illness, accident, hospital indemnity, and group legal programs
  • Employee Assistance Programs
  • Comprehensive employee wellness programs
  • Employee discounts of up to 50% on eligible AT&T mobility plans and accessories, AT&T internet and available fiber service, and AT&T phone service

Related Jobs