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Hoffmann.Recruiting & More is a recruiting firm that connects employers with candidates across sectors including food and beverage, consulting, and logistics. It offers recruitment solutions tailored to client needs, drawing on its professional network and industry knowledge to match candidates with roles and workplace cultures. The company’s hiring context centers on recruitment opportunities across these industries.
Head of Event Sales, Frankfurt
Lead sales for a Frankfurt conference and events business, driving customer growth, venue occupancy, and event concepts. The role also includes developing the sales team and coordinating delivery with internal teams.
Description
- Lead sales for the conference and events business.
- Oversee event sales and maintain strong venue occupancy.
- Win new customers and grow existing relationships and key accounts.
- Create and roll out event concepts, sales plans, and growth strategies.
- Direct marketing and communications for the event portfolio.
- Guide customers from first enquiry through post-event follow-up.
- Build concepts, present proposals, negotiate and close contracts, and follow up after events.
- Support customers during events and help operations colleagues deliver them.
- Work with internal departments to uphold and improve quality standards.
- Manage, coach, and develop the sales team.
- Report sales activity and pipeline progress regularly to operations management.
Requirements
- A vocational qualification or degree in gastronomy, hospitality, or event management, such as hotel or event management training, or an equivalent qualification.
- Several years of experience in event sales.
- Experience in upscale gastronomy, hospitality, or premium events is preferred.
- Excellent communication skills.
- A strong customer and service focus.
- Confident presentation and negotiation skills.
- Sound commercial judgment.
- Numerical aptitude and confidence with pricing and cost calculations.
- An entrepreneurial outlook and a practical, hands-on approach.
- A structured, independent, and results-focused work style.
- Proficiency with computers and standard Microsoft Office applications.
- Practical experience with digital foodservice tools, such as event software or inventory systems, is preferred.
- Fluent written and spoken German and English.
- A valid driving licence.
Benefits
- Permanent employment contract.
- Predictable Monday-to-Friday hours, with weekends and public holidays off.
- Competitive annual salary with a performance-based variable bonus.
- Employer contributions to an occupational pension.
- 30 days of annual leave.
- Mobile work equipment.
- Free staff meals.
- Discounted public transport pass.
- Convenient public transport links.
- Free parking on site.
- Substantial scope to shape and influence the role.
- Comprehensive onboarding.
- Professional and personal development opportunities.
- Long-term career prospects.
- An appreciative and motivating company culture.
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