CLEAResult
CLEAResult
CLEAResult develops and delivers energy efficiency, energy transition, and decarbonization programs across North America. Founded in 2003, the company works with utilities, governments, and businesses to reduce energy use and emissions through services and technologies such as efficient-product marketplaces, greenhouse gas tracking, and strategic energy planning. CLEAResult also provides education and training that help organizations and individuals adopt energy-saving practices and move toward cleaner power.

Content Marketing Manager - Remote, United States

Lead B2B content strategy, writing, and repurposing for CLEAResult’s sustainable energy-efficiency programs. Create campaign, sales, and AI-optimized content across multiple formats.

Description

  • Lead Growth Marketing content strategy, writing, and quality across multiple formats
  • Develop blogs, thought leadership, and case studies for demand-generation and ABM/ABS campaigns
  • Create scripts and outlines for podcasts, webinars, and short-form video
  • Collaborate with designers throughout content production
  • Repurpose pillar content into blog posts, social copy, email nurture assets, and sales one-pagers
  • Develop account-specific content with Growth Marketing Managers for ABM/ABS target-utility campaigns
  • Create sales enablement materials such as battlecards, objection-handling one-pagers, and email nurture sequences
  • Maintain editorial quality and consistency across Growth Marketing content
  • Apply GEO practices and collaborate with the Digital Marketing Manager on AI visibility strategy
  • Manage a content calendar aligned with campaign priorities
  • Work with Digital Marketing to measure content engagement and pipeline impact
  • Deliver completed scripts and long-form assets to the Brand Manager for organic social publishing and community engagement

Requirements

  • At least five years of B2B content marketing or copywriting experience
  • Published B2B writing portfolio with at least one long-form or pillar asset
  • Ability to interview subject-matter experts and turn technical information into clear, credible copy
  • Working knowledge of SEO and adaptability as search and AI discovery evolve
  • Experience creating a content repurposing system
  • Experience directing and editing AI-assisted content at scale while maintaining quality and brand voice
  • Experience collaborating with sales stakeholders on account-specific content
  • Experience using a content management system, marketing automation platform, and SEO and analytics tools
  • Familiarity with Claude or a comparable AI tool
  • Resume
  • Portfolio link or three writing samples, including at least one long-form sample
  • Example showing one content asset repurposed into at least three formats
  • Where applicable, fulfillment of all DOT qualification requirements and compliance with applicable federal, state, and local transportation regulations
  • Authorization to work in the country where the position is located without employer sponsorship or support
  • Ability to pass pre-employment checks

Benefits

  • Medical, dental, and vision insurance
  • Company-funded health care concierge service
  • 401(k) plan with company match
  • Paid vacation, sick, personal, and parental leave
  • Paid volunteer time
  • Employee recognition program with gift card redemption
  • Employee assistance program
  • Access to on-demand training courses

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