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H&R Block
H&R Block
B2BB2Cवित्त
H&R Block अमेरिका स्थित एक वित्तीय सेवा कंपनी है, जो कर तैयारी, लेखांकन और उपभोक्ताओं तथा छोटे व्यवसायों के लिए संबंधित समाधानों पर केंद्रित है। 1955 में स्थापित यह कंपनी कर दाखिल करने और कर पेशेवरों की सहायता के लिए खुदरा कर कार्यालयों, फ्रैंचाइज़ संचालन और डिजिटल प्लेटफ़ॉर्म को एक साथ लाती है। इसके अतिरिक्त, यह छोटे व्यवसायों के लिए बहीखाता और पेरोल सेवाएँ, रिफंड अग्रिम तथा प्रीपेड कार्ड जैसी सेवाएँ भी प्रदान करती है। इसका कार्य वित्त, व्यवसाय-से-उपभोक्ता और व्यवसाय-से-व्यवसाय सेवाओं तक फैला है, जिसमें टीमें व्यक्तिगत और ऑनलाइन ग्राहक अनुभवों का समर्थन करती हैं।
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कंपनी की नौकरियाँ

Senior Copywriter, H&R Block

Create customer-focused marketing content for H&R Block’s small business audiences across digital and traditional channels. Develop integrated campaigns for the company’s tax and financial services.

USसंयुक्त राज्यMOमिसौरी
$73,400 – $1,10,100 / वर्ष
रिमोटपूर्णकालिकवरिष्ठआवश्यक भाषा: अंग्रेज़ीकॉपीराइटर

विवरण

  • Write copy for paid media, email, websites, landing pages, social media, and other marketing channels.
  • Create customer-focused messaging that supports small business acquisition, engagement, retention, and revenue goals.
  • Work with designers and marketers to shape integrated campaigns and creative concepts.
  • Turn business strategies, product benefits, and customer insights into clear, persuasive communications.
  • Keep messaging consistent with brand standards, voice guidelines, and channel best practices.
  • Build and refine campaign messaging frameworks, value propositions, and customer-facing content.
  • Gather stakeholder requirements, incorporate feedback, and deliver polished creative work.
  • Develop copy variations for testing and optimization, applying performance insights to improve results.
  • Edit content for clarity, consistency, accuracy, and effectiveness.
  • Track industry trends, customer behavior, and emerging content practices.
  • Help evolve the brand voice, content standards, and creative processes.
  • Collaborate with Marketing, Performance Media, CRM, Product Marketing, Analytics, and Design on integrated campaigns and content experiences.

आवश्यकताएँ

  • Bachelor’s degree in Communications, Journalism, Marketing, English, Advertising, or a related field.
  • At least five years of experience in copywriting, content strategy, advertising, marketing communications, or a related area.
  • Experience creating customer-facing marketing content across multiple channels.
  • A strong portfolio featuring campaigns, conversion-focused content, and brand storytelling.
  • Excellent writing, editing, proofreading, and verbal communication skills.
  • Ability to tailor tone, messaging, and content strategies to different audiences and channels.
  • Experience working collaboratively with designers, marketers, and cross-functional stakeholders.
  • Knowledge of digital marketing, performance marketing, and customer journey practices.
  • Experience using customer insights and performance data to improve content effectiveness.
  • Strong organization and the ability to manage multiple priorities and deadlines.
  • Experience in financial services, tax, SaaS, or small business industries is preferred.
  • Experience working with legal teams in a highly regulated industry.

लाभ

  • Competitive pay.
  • Medical and prescription drug coverage for eligible associates and dependents.
  • H&R Block 401(k) Retirement Savings Plan.
  • Employee Assistance Program.
  • Virtual fitness center programs.
  • Associate discount program.
  • Business Travel Accident Insurance.
  • Associate tax preparation benefit.
  • Ongoing learning opportunities.
  • Support for life at work and outside of work.
  • Potential incentive compensation or short-term incentive plans.

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