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iFIT
iFIT
1 001 – 5 000 Xodimlar
Apparat ta’minotiFarovonlikSaaS
iFIT sog‘lom turmush tarzi, dasturiy ta’minot va mashq uskunalari yo‘nalishlarida faoliyat yurituvchi ulangan fitnes kompaniyasidir. Uning obunaga asoslangan platformasi interaktiv talab bo‘yicha va jonli mashg‘ulotlar, shaxsiy trenerlik kontenti, iOS va Android mobil ilovalari hamda NordicTrack va ProForm kabi brendlar uskunalari bilan integratsiyani birlashtiradi. Kompaniya a’zolarga a’zolik, nosozliklarni bartaraf etish, yig‘ish va ta’mirlash masalalarida jonli chat, SMS orqali muloqot, buyurtmani kuzatish va yo‘l-yo‘riq taqdim etadigan maxsus xizmat markazi orqali ham yordam beradi. Uning raqamli mahsulotlari va ulangan uskunalari fitnes texnologiyalari, dasturiy ta’minot, apparat vositalari, kontent va mijozlar tajribasi sohalarida faoliyat yurituvchi mutaxassislar uchun imkoniyatlar yaratadi.
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Kompaniyadagi ish o‘rinlari

Senior B2B Brand Manager - iFIT (Remote, United States)

Lead B2B brand strategy and commercial go-to-market for NordicTrack fitness equipment. Drive Pilates category growth through positioning, demand generation, campaign development, and sales enablement.

USAmerika Qo‘shma ShtatlariALAlabamaAKAlyaskaAZArizonaCAKaliforniyaCOKoloradoCTKonnektikutFLFloridaIDAydahoILIllinoysKSKanzasKYKentukkiLALuizianaMDMerilendMAMassachusetsMIMichiganMNMinnesotaMSMissisipiMOMissuriNVNevadaNHNyu-HempshirNJNyu-JersiNYNyu-YorkNCShimoliy KarolinaOHOgayoOKOklaxomaOROregonPAPensilvaniyaRIRod-AylendSCJanubiy KarolinaSDJanubiy DakotaTNTennessiTXTexasUTYutaVAVirjiniyaWAVashingtonWIViskonsinWYVayoming
130 000 $ – 145 000 $ / yil
MasofaviyTo‘liq stavkaSeniorTalab Qilinadigan Til: inglizchaBrend menejeri

Tavsif

  • Lead go-to-market strategy for the full NordicTrack commercial portfolio, covering segmentation, value propositions, positioning, creative direction, and demand generation.
  • Translate customer and segment insights into creative strategies, customer-facing materials, and pipeline campaigns, then optimize based on performance.
  • Establish target segments, commercial offers, brand credibility, and positioning for internal stakeholders, channel partners, and customers.
  • Provide marketing recommendations supporting growth and margin objectives, including demand planning, pricing and packaging, and campaign and channel contribution analysis.
  • Equip Sales with customer insights, messaging, sales materials, and qualified demand.
  • Develop campaign architectures, lead flows, and marketing programs for partners.
  • Assess the commercial fitness equipment market and prioritize opportunities, particularly within Pilates.
  • Investigate customer needs, decision factors, buying processes, adoption barriers, operator economics, facility trends, procurement cycles, and competitor activity.
  • Create pipeline strategies, channel responsibilities, full-funnel communication frameworks, launch plans, and category narratives.
  • Brief and guide Creative on landing pages, web content, lead-capture experiences, sales collateral, launch toolkits, training resources, and visual standards.
  • Lead paid media and digital lead-generation strategy, including audience targeting, budget allocation, qualified-lead costs, and pipeline impact.
  • Establish performance measures spanning awareness, consideration, lead quality, conversion, and early adoption.
  • Evaluate campaign and creative performance with Analytics and adjust investment, messaging, creative, or channel focus accordingly.
  • Work with Sales to establish inbound lead routing and qualification and link media investment to closed revenue.
  • Advance selected initiatives from concept to delivery with defined objectives, resources, dependencies, risks, and measurement plans.

Talablar

  • Bachelor’s degree in marketing, business, or a related discipline.
  • Five to seven years of experience in brand marketing, product marketing, or go-to-market roles involving physical products.
  • Demonstrated success turning customer and segment insights into creative strategies and customer-facing assets that delivered measurable growth.
  • Experience directing creative work for customer-facing web assets, including landing pages, campaign pages, and lead-capture experiences, with accountability for performance.
  • Working knowledge of paid media and digital marketing for lead generation, including cost per lead, funnel conversion, and pipeline contribution.
  • Established record of close partnership with Sales and the ability to build credibility within a sales organization.
  • Ability to interpret campaign results and change direction proactively.
  • Experience launching products or emerging categories that required customer education.
  • Ability to make decisions with incomplete information and maintain momentum.
  • Authorized to work in the United States without sponsorship.
  • Preferred: Experience working in both established brands and resource-constrained environments.
  • Preferred: Strong ownership and willingness to contribute wherever necessary to achieve results.
  • Preferred: Exceptionally clear and concise written and verbal communication.

O‘xshash ish o‘rinlari

Exelixis

Field-Based Marketing Director, Key Customer Team

Exelixis
1 001 – 5 000 Xodimlar
H1B vizasi homiysiBiotexnologiyaFarmatsevtika mahsulotlariSog‘liqni saqlash
USAmerika Qo‘shma ShtatlariCTKonnektikutMAMassachusetsNYNyu-York
204 500 $ – 290 500 $ / yil
MasofaviyTo‘liq stavkaYetakchiTalab Qilinadigan Til: inglizchaMarketing direktori

Lead oncology brand strategy and engagement with key opinion leaders across New York, Massachusetts, and Connecticut. Coordinate advisory boards, speaker programs, and account plans with Exelixis teams.

Ochish