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Valerie Group
Valerie Group
11 – 50 Angajați
B2BComerț electronicMarketing
Valerie Group ajută brandurile de comerț electronic direct către consumator să își construiască și să își extindă operațiunile de creștere. Compania combină o platformă proprie de inteligență artificială cu operatori umani experimentați în domeniile publicității plătite, creației, optimizării ratei de conversie, e-mailului, SEO, tehnologiei și strategiei. Activitatea sa se bazează pe experimentare structurată, inclusiv teste A/B și programe pilot, și conectează execuția orientată spre performanță cu un capital potențial bazat pe performanță, conceput pentru a amâna diluarea participației până la demonstrarea rezultatelor. Valerie Group colaborează cu branduri de consum native digital prin integrări cu platforme precum Shopify, Meta, Google, TikTok și Amazon, punând accent pe creșterea măsurabilă și pe sisteme operaționale repetabile.
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Remote Email Marketing Manager in India

Manage Klaviyo lifecycle campaigns for Valerie Group’s e-commerce partner brands, building automated customer journeys and improving retention and revenue.

INIndiaRemoteNormă întreagăNivel mediuSeniorLimbă Obligatorie: englezăManager de marketing prin e-mail

Descriere

  • Lead lifecycle marketing across Valerie Group’s e-commerce partner brands
  • Guide shoppers from their first purchase toward long-term loyalty
  • Create and manage welcome, abandoned cart, post-purchase, product launch, and win-back campaigns
  • Use creative and data-led approaches to produce on-brand campaigns with measurable business results
  • Apply Klaviyo segmentation, automation, and personalization to improve campaign performance
  • Analyze campaign results and translate findings into practical recommendations
  • Work with designers, copywriters, and marketers
  • Test messaging, send times, and AI-enabled workflows
  • Develop scalable marketing systems for multiple brands
  • Complete role-specific assessments or practical exercises when applicable
  • Work with cross-functional stakeholders and leadership during the hiring process

Cerințe

  • At least three years of lifecycle, CRM, or email marketing experience, ideally in e-commerce
  • Hands-on experience with Klaviyo
  • Experience with Omnisend, ActiveCampaign, or similar platforms is a plus
  • Knowledge of customer segmentation, lifecycle marketing, and conversion optimization
  • Experience planning and running automated email and SMS journeys
  • Ability to use GA4, Triple Whale, or similar analytics platforms to measure performance
  • Strong project management and communication skills
  • Experience working with creative and marketing teams
  • A portfolio or case studies showing campaign strategy and commercial impact
  • HTML and CSS experience for email template customization is a bonus
  • Experience in a high-growth startup, agency, or e-commerce business is a bonus
  • Familiarity with AI tools for content generation, segmentation, or campaign optimization is a bonus
  • Experience with predictive analytics, customer lifetime value modeling, or experimentation frameworks is a bonus

Beneficii

  • Competitive compensation
  • Tools to support your work
  • Opportunities to grow with Valerie Group
  • Meaningful work with visible impact
  • Significant ownership from the start
  • Work with experienced founders, operators, and specialists
  • An inclusive workplace
  • Meet future colleagues and learn about the role during the interview process

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