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Valerie Group
Valerie Group
11 – 50 Zaposleni
B2BE-trgovinaTrženje
Valerie Group pomaga blagovnim znamkam na področju e-trgovine, ki prodajajo neposredno potrošnikom, vzpostaviti in razširiti operacije, usmerjene v rast. Podjetje združuje lastno platformo za obveščanje na podlagi umetne inteligence z izkušenimi strokovnjaki za plačljive medije, kreativne vsebine, optimizacijo konverzij, e-pošto, SEO, tehnologijo in strategijo. Njegovo delo temelji na strukturiranem eksperimentiranju, vključno z A/B-testiranjem in pilotnimi programi, ter povezuje izvedbo, osredotočeno na uspešnost, s potencialnim kapitalom, vezanim na dosežene rezultate, ki je zasnovan tako, da odloži razvodenitev lastniškega deleža, dokler rezultati niso dokazani. Valerie Group sodeluje z digitalno domačimi blagovnimi znamkami za potrošnike prek integracij s platformami, kot so Shopify, Meta, Google, TikTok in Amazon, pri čemer se osredotoča na merljivo rast in ponovljive operativne sisteme.
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Delovna mesta v podjetju

Remote Email Marketing Manager in India

Manage Klaviyo lifecycle campaigns for Valerie Group’s e-commerce partner brands, building automated customer journeys and improving retention and revenue.

INIndijaNa daljavoPolni delovni časSrednja ravenSeniorZahtevani Jezik: angleščinaVodja e-poštnega trženja

Opis

  • Lead lifecycle marketing across Valerie Group’s e-commerce partner brands
  • Guide shoppers from their first purchase toward long-term loyalty
  • Create and manage welcome, abandoned cart, post-purchase, product launch, and win-back campaigns
  • Use creative and data-led approaches to produce on-brand campaigns with measurable business results
  • Apply Klaviyo segmentation, automation, and personalization to improve campaign performance
  • Analyze campaign results and translate findings into practical recommendations
  • Work with designers, copywriters, and marketers
  • Test messaging, send times, and AI-enabled workflows
  • Develop scalable marketing systems for multiple brands
  • Complete role-specific assessments or practical exercises when applicable
  • Work with cross-functional stakeholders and leadership during the hiring process

Zahteve

  • At least three years of lifecycle, CRM, or email marketing experience, ideally in e-commerce
  • Hands-on experience with Klaviyo
  • Experience with Omnisend, ActiveCampaign, or similar platforms is a plus
  • Knowledge of customer segmentation, lifecycle marketing, and conversion optimization
  • Experience planning and running automated email and SMS journeys
  • Ability to use GA4, Triple Whale, or similar analytics platforms to measure performance
  • Strong project management and communication skills
  • Experience working with creative and marketing teams
  • A portfolio or case studies showing campaign strategy and commercial impact
  • HTML and CSS experience for email template customization is a bonus
  • Experience in a high-growth startup, agency, or e-commerce business is a bonus
  • Familiarity with AI tools for content generation, segmentation, or campaign optimization is a bonus
  • Experience with predictive analytics, customer lifetime value modeling, or experimentation frameworks is a bonus

Ugodnosti

  • Competitive compensation
  • Tools to support your work
  • Opportunities to grow with Valerie Group
  • Meaningful work with visible impact
  • Significant ownership from the start
  • Work with experienced founders, operators, and specialists
  • An inclusive workplace
  • Meet future colleagues and learn about the role during the interview process

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