Havas este un grup global de comunicare și publicitate care activează în domeniile marketingului, media și consultanței. Serviciile sale multidisciplinare includ dezvoltare creativă, strategie și design de brand, planificare media, experiența clienților, transformare organizațională, comunicare în domeniul sănătății și bunăstării, relații publice, afaceri publice, parteneriate, evenimente, producție, conținut și relații cu investitorii. Havas utilizează, de asemenea, date și inteligență artificială prin abordarea sa Converged.AI și sprijină inițiative de cercetare și impact axate pe semnificația brandului, înțelegerea consumatorilor și sustenabilitate. Oportunitățile de angajare pot fi potrivite pentru profesioniști interesați să îmbine expertiza în comunicare cu tehnologia, strategia și activitatea creativă.
Business Analyst, Data Sales
Turn automotive sales, after-sales, B2B and customer data into actionable insights for Havas DBI. Build SQL analytics, dashboards and ROI reporting to support client decisions.
Descriere
- Assess and improve the accuracy of repair workshop data.
- Develop and maintain performance indicators for after-sales operations.
- Spot performance gaps across networks and dealerships, and recommend improvements.
- Monitor vehicle stock, promotions and incentives, measuring their effect on sales.
- Strengthen lead qualification, scoring, prioritization and reporting to the network.
- Report sales conversion rates and progress against commercial targets.
- Clean and combine data for medium-sized and large accounts.
- Find and integrate vehicle fleet data to identify promising accounts.
- Provide B2B sales teams with scoring models, targeting tools and dashboards.
- Check the quality of customer data loaded into the cloud platform.
- Set up checks and alerts for interrupted data flows, anomalies and performance gaps.
- Help shape the analytics roadmap and support implementation with SQL models and documentation.
- Create and maintain Power BI or Tableau dashboards.
- Present business insights clearly and help teams build data literacy.
- Evaluate the return on investment of media and CRM data initiatives.
- Partner with the data team to improve the platform and data quality.
Cerințe
- A master’s degree or equivalent in data, analytics, marketing or information systems, from a business school, engineering school or university.
- At least four years’ experience as a Business Analyst, Data Analyst or in a similar role focused on sales and after-sales needs.
- Substantial experience in after-sales operations, sales performance or B2B and key account settings is an advantage.
- Strong interest in project delivery, including requirements gathering, prioritization, coordinating technical and business teams, user acceptance testing, rollout and change management.
- Automotive industry experience is highly valued; otherwise, a strong interest in the sector is essential.
- Confidence working in a consulting setting, with regular client contact and varied business stakeholders.
- Advanced SQL skills, including writing complex queries.
- Knowledge of modern data platforms, ideally Google Cloud Platform and BigQuery.
- Familiarity with Dataform or dbt is an advantage.
- Experience with Power BI and/or Tableau.
- Python experience is an advantage.
- Ability to turn business challenges into data models, KPIs and practical activation use cases.
- Skills in project management and coordination across business and technical teams.
- Ability to interpret data to inform decisions and demonstrate value and ROI.
- Strong skills in presenting results and communicating business insights.
- Fluent spoken and written English is essential.
Beneficii
- Up to two days of remote work per week.
- Modern, comfortable offices.
- Company restaurant, Roots.
- Cafeteria serving Starbucks products.
- 25 days of annual leave and 15 additional days off each year.
- Havas Group perks include afternoon snacks, agency events, employee committee discounts on leisure and travel, concierge service, talks, an on-site gym and sports activities, sustainable mobility support, after-work events and cinema previews.