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FAT Brands Inc.
FAT Brands Inc.
51 – 200 Employees
Food & BeverageHospitalityManufacturing
FAT Brands Inc. is a global restaurant franchising company focused on acquiring, developing, marketing, and supporting fast-casual, quick-service, and casual dining concepts. Its portfolio includes food and dessert brands such as Fatburger, Johnny Rockets, Round Table Pizza, Marble Slab Creamery, Great American Cookies, Fazoli’s, and Pretzelmaker, along with several other restaurant chains. The company develops franchise opportunities in domestic and international markets and provides operational support to franchisees. FAT Brands also operates a manufacturing facility in Atlanta that produces fresh cookie and pretzel dough for its brands.
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Social Media Manager – Hybrid | FAT Brands Inc.

Lead social media, community engagement, influencer partnerships, and experiential activations for restaurant brands. Manage social calendars, local relationships, guest care, events, and channel performance.

USUnited StatesFLFloridaTXTexasHybridFull-timeMiddleSeniorEnglish RequiredSocial Media Manager

Description

  • Bring brand expertise and business priorities to strategic and creative discussions
  • Review and approve creative work while partnering across teams
  • Represent community and guest-experience priorities in brand planning
  • Own integrated marketing and social calendars for assigned brands
  • Set promotional priorities and align stakeholders across functions
  • Develop and manage experiential activations and influencer events
  • Build relationships with relevant local and regional influencers
  • Coordinate event logistics with vendors and agency partners
  • Manage daily engagement and guest care across community channels
  • Create opportunities to surprise and delight fans
  • Strengthen relationships with local communities
  • Track organic content and channel performance
  • Provide business context for performance data and help shape optimization recommendations
  • Find authentic local restaurant stories and guest moments
  • Coordinate on-site content capture
  • Develop local partnership and collaboration opportunities
  • Act as the primary marketing resource for the assigned brand’s daily needs
  • Support marketing initiatives directed at franchisees as needed

Requirements

  • Bring at least 3–5 years of experience in marketing, community management, or brand and experiential events
  • Restaurant, hospitality, or franchise experience is strongly preferred
  • Balance strategic partnership with hands-on creative planning
  • Demonstrate strong writing and communication skills, with a talent for authentic local storytelling
  • Stay highly organized while managing calendars and multiple priorities
  • Be available to attend and oversee events, including evenings and weekends when required
  • Have experience with social and community platforms, influencer relations, and basic performance reporting
  • Ideally reside in Texas or Florida
  • Be available for local meetings and restaurant visits

Benefits

  • Fully remote position
  • Occasional overnight travel
  • Exempt position

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