321 The Agency
321 The Agency
11 – 50 Employees
MarketingMedia
321 The Agency is a marketing and media agency that helps brands build lasting relevance through storytelling, social engagement, and strategic campaign work. Its services span strategy, insights and research, brand creation, and campaign activation across digital and traditional media. The agency focuses on creating sustained connections with audiences beyond an individual campaign, working with technology partners to improve brand experiences and deliver targeted content across the digital ecosystem.

Social Media Content Strategist and Creator – Chicago Hybrid

Create AI-enhanced social content for 321 The Agency, a full-funnel agency serving regulated industries. Lead client content capture, editing, optimization, and creator partnerships.

Description

  • Build content plans, themes, and series for assigned client accounts
  • Turn client goals, brand voice, and audience insights into shoot concepts, shot lists, scripts, and hooks
  • Support editorial calendars and keep captured and edited content moving through the production pipeline
  • Find content opportunities within client operations
  • Analyze content performance and recommend stronger formats and improvements
  • Use AI for research, ideation, scripting, and trend analysis
  • Travel to client sites across Illinois and the Midwest for planned capture sessions
  • Produce high-quality photo and video with professional and mobile equipment
  • Direct on-camera talent and capture B-roll, processes, transformations, culture, and testimonials
  • Adjust production methods across industries to maximize on-site output
  • Edit platform-ready posts with CapCut, Canva, Adobe tools, and other applications
  • Produce social content in varied formats and aspect ratios
  • Use AI-assisted captioning, scene detection, color correction, audio enhancement, background removal, and related creative tools
  • Apply text, graphics, transitions, music, and effects that fit current trends and brand standards
  • Protect brand consistency and keep raw and finished assets organized
  • Monitor trends across Instagram, TikTok, Facebook, LinkedIn, and YouTube
  • Develop native content for each platform and optimize it for organic discovery and social search
  • Test and refine content approaches in response to performance data and platform updates
  • Find, assess, and contact creator and influencer partners
  • Maintain the creator database and assist with campaigns, briefs, deliverables, approvals, and usage rights
  • Keep creator content aligned with FTC disclosure rules and applicable industry requirements
  • Measure and report creator content results
  • Join pre-production calls and contribute creative direction
  • Incorporate feedback, complete revisions, safeguard confidential information, and meet deadlines
  • Represent 321 professionally during production and partner outreach
  • Report to the Director of Social Media & Content while partnering with Social Media Managers, Creative, and Client Success

Requirements

  • At least three years of experience in content creation, social media production, or video production
  • Background in content strategy, including concepting, scripting, and planning
  • A strong portfolio spanning social content, platforms, industries, and formats
  • Advanced ability to capture content with smartphones, DSLRs, or mirrorless cameras
  • Solid command of lighting, composition, and audio
  • Advanced proficiency with CapCut, Canva, and comparable editing tools
  • Experience using AI tools for scripting, editing, captioning, generative fill, object removal, audio cleanup, and visual effects
  • In-depth knowledge of Instagram, TikTok, Facebook, LinkedIn, and YouTube
  • Experience finding, evaluating, or collaborating with creators and influencers
  • Working knowledge of FTC endorsement and disclosure requirements
  • Ability to direct on-camera talent toward natural, authentic performances
  • Strong technical knowledge of video formats, aspect ratios, frame rates, resolution, and export settings
  • Experience with home services, professional services, real estate, or healthcare content is highly valued
  • Excellent organization and the ability to manage multiple clients, deadlines, and revisions
  • Strong written and verbal communication
  • Reliable transportation and willingness to travel across Illinois and the Midwest
  • Availability for occasional evening or weekend shoots
  • Self-directed approach with the ability to solve problems on location independently
  • Careful attention to technical quality, brand standards, and error-free delivery
  • Bonus: Experience with Adobe Premiere Pro, After Effects, or other professional editing software
  • Bonus: Drone operation experience and FAA Part 107 certification
  • Bonus: Familiarity with influencer discovery or management platforms
  • Must live in the Chicagoland area or Central or South Florida

Benefits

  • Fully remote work environment
  • Flexible schedule with designated core collaboration hours
  • Paid time off and agency-observed holidays
  • Budget for professional development and platform or tool access
  • Collaborative, AI-focused culture centered on innovation and ongoing learning
  • Growth opportunity at an expanding agency combining creative, performance marketing, and marketing technology

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