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Dotdash Meredith
Dotdash Meredith
1,001 – 5,000 Employees
Food & BeverageHealthcareMarketing
Dotdash Meredith is a digital and print publishing company that creates trusted editorial content across health, finance, beauty, home, food, and other everyday interests. Its portfolio includes brands such as PEOPLE, Investopedia, Serious Eats, and Byrdie, reaching nearly 200 million people each month. The company combines editorial expertise with digital advertising products, including its Intent Targeting Tool, to connect audiences with useful information and relevant experiences.
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Senior Manager, Event Marketing – United States Remote

Lead integrated marketing for People Inc.’s Food & Wine festivals and other events. Own strategies that increase attendance, ticket revenue, brand growth, and long-term demand.

USUnited States
$85,000 – $100,000 / year
RemoteFull-timeSeniorEnglish RequiredEvents

Description

  • Create and deliver integrated, multi-channel marketing strategies for People Inc.’s festivals and events
  • Increase event attendance, ticket revenue, and brand growth
  • Own marketing strategy, planning, budgets, and execution for the Food & Wine Classic in Aspen, Charleston, and other events
  • Define event positioning, attendee personas, and customer profiles
  • Manage event brands and cultivate sustained consumer demand
  • Partner with internal stakeholders across a complex, matrixed organization
  • Coordinate campaigns across People Inc.’s marketing channels
  • Develop partnerships with local businesses, community leaders, tourism organizations, and cultural groups
  • Oversee direct mail, paid social, grassroots, programmatic, search, and other paid media initiatives
  • Partner with editorial teams on event assets, milestone communications, and event storytelling
  • Plan social media calendars, measure editorial impact, and manage event-specific social accounts
  • Evaluate campaign performance, attendance forecasts, and event audience demographics

Requirements

  • Bachelor’s degree in marketing, communications, or a related discipline preferred, or equivalent professional experience
  • At least 7 years of direct-to-consumer marketing experience, ideally within events or festivals
  • Strong written and verbal communication skills for working with internal and external stakeholders
  • Experience managing paid social campaigns and media buying
  • Highly detail-oriented with strong quality-control habits
  • Proven project management ability across multiple concurrent initiatives and deadlines
  • Experience establishing data-driven KPIs, tracking performance, and reporting results
  • Working knowledge of Meta Business Suite, Jira, Google Suite, social automation platforms, and Airtable
  • Willingness to travel approximately 15% of the time
  • Ability to complete employment authorization verification through the federal E-Verify program

Benefits

  • Annual bonus opportunities
  • Short- and long-term incentive programs
  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Prescription drug coverage
  • Unlimited paid time off
  • Adoption and surrogacy assistance
  • Donation matching
  • Tuition reimbursement
  • Basic life insurance
  • Basic accidental death and dismemberment insurance
  • Supplemental life insurance
  • Supplemental accident insurance
  • Commuter benefits
  • Short- and long-term disability coverage
  • Health savings accounts
  • Flexible spending accounts
  • Family care benefits
  • 401(k) savings plan with company matching
  • 10 to 12 paid holidays each year
  • Paid parental leave for birthing and non-birthing parents
  • Voluntary pet insurance
  • Accident, critical illness, and hospital indemnity coverage
  • Voluntary life and disability insurance
  • Fully remote work without office attendance requirements

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