Razer Inc.
Razer Inc.
1,001 – 5,000 Employees
ConsultingLogisticsManufacturing
Razer Inc. develops gaming hardware, systems, software, and digital services for players and esports communities worldwide. Its product portfolio includes gaming peripherals, Blade laptops, and software platforms, alongside services such as Razer Gold and Razer Fintech. Founded in 2005, the company operates internationally with headquarters in Irvine and Singapore and teams supporting its gaming-focused product ecosystem.

Senior Creator Partnerships Manager – Razer Console (Remote, United States)

Lead creator partnerships, esports, athlete, and gaming marketing for Razer’s Console division. Drive product visibility, adoption, revenue, and campaign results across global markets.

Description

  • Lead creator, talent, esports, and athlete partnership strategies for Razer’s Console division
  • Own marketing leadership for Console Audio, Console Controllers, and Mobile
  • Build and manage creator, influencer, esports, and athlete programs supporting the Console portfolio, NPI launches, partnerships, and major campaigns
  • Recruit and oversee console-focused creators, ambassadors, and key opinion leaders
  • Evaluate creator performance across awareness, engagement, conversion, and sales impact
  • Convert brand and business goals into measurable creator marketing programs
  • Create go-to-market plans for influencer initiatives, FPS and console game releases, esports leagues, and tournaments
  • Oversee major creator and talent integrations from planning through launch, including negotiations, content coordination, activations, and product releases
  • Develop relationships with gaming creators, streamers, esports organizations, athletes, entertainers, agents, and talent representatives
  • Define seeding briefs and monthly targets for ongoing and NPI launches
  • Establish strategic partnerships with game publishers and platform partners
  • Use influencer and professional-player feedback to help shape the Console product roadmap
  • Collaborate with Paid Media, Regional and Global Marketing, Community, Brand, eCommerce, Business Development, and external partners
  • Direct agency relationships and campaign delivery
  • Assess campaign outcomes across awareness, engagement, conversion, revenue, and return on investment
  • Lead marketing planning and business reviews, presenting results and recommendations to executive leadership
  • Coordinate multiple high-visibility initiatives under tight deadlines and changing priorities
  • Complete other assigned responsibilities

Requirements

  • At least eight years of product management and marketing experience in consumer electronics
  • Experience marketing streaming product lines is strongly preferred
  • Gaming industry experience is an advantage
  • Demonstrated experience creating and delivering marketing plans
  • Experience with PC or consumer electronics sales channels, including retail, direct, online, and distribution
  • Ability to write marketing copy and direct creative work across digital marketing, web merchandising, print, video, and graphics
  • Experience building detailed marketing plans and defining the strategy and conditions required for success
  • Ability to work independently, prioritize effectively, and manage multiple projects at once
  • Strong administrative, organizational, and communication skills, including executive-level interaction
  • Experience working in a global organization with stakeholders across countries and time zones is preferred
  • Proficiency with Microsoft Word, Excel, Outlook, and PowerPoint
  • College degree in marketing or a related field, or equivalent experience
  • Ability to travel up to 25%

Benefits

  • Work on a global mission focused on changing how the world games
  • Join a global, gamer-focused #LifeAtRazer culture
  • Access opportunities for accelerated personal and professional development
  • Work in an equal-opportunity environment that is inclusive, respectful, and fair
  • Receive reasonable accommodations for disabilities and religious practices

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