dentsu Austria is the Austrian arm of the global Dentsu Group, helping organizations address business transformation, marketing, and sustainable growth. Its work combines research, analysis, media expertise, and integrated solutions to help brands navigate changing markets and create meaningful experiences. As part of an international network, dentsu Austria brings together perspectives across marketing, media, and enterprise services to turn complex challenges into practical opportunities for clients, their audiences, and society.
Senior Affiliate Marketing Manager (Hybrid, New York City)
Lead affiliate and performance partnership programs for dentsu clients in a senior management role. Own strategy, campaign execution, budgets, analytics, optimization, and client relationships.
Description
- Manage client affiliate and partnership marketing programs
- Set daily strategy and mentor junior team members
- Develop and maintain strong client relationships
- Act as the primary daily contact for client questions, requests, and program updates
- Build knowledge of client brands, business goals, and competitive environments
- Lead and contribute to client meetings, presentations, and business reviews
- Deliver strategic recommendations grounded in performance data
- Collaborate with Affiliate, Client Services, Planning, Paid Search, SEO, Social, Programmatic, and Retail Media teams
- Create and implement affiliate strategies that support broader digital marketing goals
- Track campaign results and revise plans as priorities, budgets, and objectives change
- Oversee affiliate campaigns from account setup and network implementation through partner development, budget allocation, and pacing
- Evaluate campaign results and direct optimization initiatives
- Manage programs against defined KPIs and performance targets
- Apply data, technology, and reporting tools to uncover opportunities, resolve issues, and grow programs
- Research industry developments, assess competitors, and audit programs to inform client recommendations and new business efforts
Requirements
- Bachelor’s degree in marketing, advertising, communications, or a related discipline
- Four to seven years of experience in affiliate, partnership, performance, or related marketing
- Background in travel, hospitality, or a related industry
- Experience overseeing performance-based programs focused on lead generation, customer acquisition, bookings, reservations, completed stays, subscriptions, or comparable conversion goals
- Strong analytical capabilities, including proficiency with Excel and performance reporting tools
- Experience with one or more affiliate platforms such as Impact.com, Partnerize, CJ Affiliate, AWIN, or Rakuten Advertising
- Ability to work independently while balancing multiple priorities and deadlines
- Experience managing affiliate, publisher, and partner relationships
- Excellent written, verbal, and presentation skills
- Experience handling complex datasets, reporting workflows, and invoicing
- Experience managing CPL, CPA, and CPC campaigns
- Proven ability to improve performance in line with client goals and business objectives
- Strong organization, project management, and problem-solving abilities
- Interest in affiliate and partnership marketing, with a commitment to following industry trends and best practices
Benefits
- Medical, vision, and dental coverage
- Life insurance
- Short- and long-term disability coverage
- 401(k) plan
- Flexible paid time off
- At least 15 paid holidays annually
- Paid sick and safe leave
- Paid parental leave