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balleywasl*
balleywasl*
11 – 50 Employees
B2BMarketingMedia
balleywasl* is a Munich-based advertising agency working across brand strategy, communication design, and marketing. Its work includes creative content, social media, and employer branding, helping businesses shape consistent identities and campaigns for both customers and employees. Founded in 1989, the company operates in media, marketing, and B2B contexts.
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Director of Content and Communications at balleywasl – Hybrid Germany

Lead balleywasl’s transition into a content-led communications agency in a hybrid Germany-based role. Shape strategy, guide teams, and build digital and social content programs.

DEGermanyHybridFull-timeLeadGerman RequiredContent Marketing Manager

Description

  • Help steer the agency’s transition into a content-led communications business
  • Support existing clients and partners throughout the transformation while maintaining high-quality service
  • Strengthen the agency’s work across Health, Care, Lifestyle Medicine, Retail, and Hospitality
  • Create integrated content and communications strategies
  • Deliver those strategies with internal teams and partners across relevant organic and paid channels
  • Lead, develop, and expand the growing team when needed
  • Embed AI-assisted approaches thoughtfully into workflows and services
  • Improve the agency’s overall effectiveness
  • Bring an entrepreneurial approach and establish practical operating standards, including in your own work
  • Collaborate closely with shareholders and managing directors
  • Own responsibility for clients, the team, and the agency’s future direction

Requirements

  • Relevant experience and drive in communications, content marketing, and social media, gained in an agency or corporate environment
  • Strong strategic and conceptual ability paired with a practical delivery mindset
  • Thorough understanding of digital and social media, including paid media and performance measurement
  • Track record of leading and developing teams
  • Confidence working with senior leaders and client-side marketing decision-makers
  • AI proficiency, including Claude, and willingness to adopt new working methods
  • Native or C2-level German with excellent written and spoken communication
  • Experience in Health, Care, Lifestyle Medicine, Retail, or Hospitality is advantageous

Benefits

  • A pivotal role with meaningful influence over the future of a transforming agency
  • Close access to management and streamlined decision-making
  • Established mid-market and healthcare clients with long-standing relationships
  • Substantial independence in the role
  • Flexible mobile working arrangements
  • Generous opportunity for rest and recovery
  • Wellpass membership
  • Mobility support options
  • Potential participation in the company’s success

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