Acxiom
Acxiom
Acxiom provides data management, identity resolution, analytics and marketing technology services that help businesses shape and improve customer marketing. Its work spans sectors including automotive, healthcare, telecommunications, financial services and retail, with an emphasis on responsible data use. Acxiom also works with platforms such as Adobe, Salesforce and Snowflake to support data-driven marketing and digital transformation. The company profile identifies Acxiom as a large employer, making its roles relevant to candidates exploring work in data services and marketing technology.

Senior Customer Data and Analytics Consultant

Guide Acxiom’s customer data, analytics, and Adobe strategy for Bread. Shape CDP, measurement, decisioning, and cross-functional roadmaps.

विवरण

  • Lead strategy for customer data, audience management, measurement, and decisioning.
  • Bring business stakeholders, technology and analytics teams, and vendors together around shared goals and roadmaps.
  • Advise on customer data and marketing technology capabilities.
  • Set future-state strategies for acquisition, customer engagement, and business growth.
  • Contribute to the roadmap for Customer Data Platform capabilities and future enhancements.
  • Define and rank Phase 2 CDP initiatives and related business use cases.
  • Work with technology and analytics teams to assess and advance decision engine capabilities.
  • Improve measurement capabilities and reporting frameworks with Data & Analytics teams.
  • Support Customer Journey Analytics initiatives and the wider measurement strategy.
  • Find ways to strengthen actionable insights, audience understanding, and marketing performance measurement.
  • Advise on Acxiom’s capabilities across the Adobe ecosystem.
  • Work with bureaus, platform partners, and internal stakeholders to make the most of customer data assets.
  • Guide audience, identity, and activation strategies for Bread and its brand partners.
  • Connect Bread value streams and strategic initiatives with enterprise roadmaps.
  • Influence teams across marketing, analytics, product, and technology.
  • Lead through collaboration, consensus-building, and clear communication.
  • Assess client needs, prepare business and systems requirements, research key business decisions, recommend solutions, and help implement resulting changes.

आवश्यकताएँ

  • At least 6 years of financial services implementation or related technology experience.
  • Bachelor’s degree required.
  • Understanding of marketing campaign execution across Marketing, Risk, Legal, and Finance.
  • Strong skills in engaging and collaborating with senior business stakeholders.
  • Ability to prioritize competing initiatives and set a vision in a changing environment.
  • Excellent spoken and written communication, with persuasive delivery and strong business writing.
  • Strong Agile delivery and backlog management experience.
  • Ability to gather requirements from initiative owners and turn them into actionable work for Acxiom teams.
  • Experience working across Product, Architecture, Technology, and Business organizations.
  • Ability to influence priorities and drive execution across multiple stakeholder groups.
  • Experience with Customer Journey Analytics (CJA).
  • Proficiency with Microsoft Excel, PowerPoint, and SharePoint.

संबंधित नौकरियाँ

Qualtrics

Senior Nursing Managing Consultant

Qualtrics

Lead nursing workflow redesign, analytics, and patient experience improvement for U.S. health systems. At Qualtrics, manage client engagements, clinical training, and partnerships.

खोलें
Qualtrics

Senior Healthcare Patient Experience Consultant at Qualtrics (Remote, US)

Qualtrics

Guide healthcare clients through patient experience transformations at Qualtrics. Turn analytics into executive strategy and measurable client results.

खोलें
Philips
Ingenovis Health

Remote Healthcare Search Consultant

Ingenovis Health

Lead healthcare recruitment searches for physicians, advanced practice professionals, and healthcare leaders. Manage client relationships and candidate placements for Ingenovis Health’s VISTA Search services.

खोलें
BCD Travel

Senior Hotel Spend Management Consultant

BCD Travel

Lead data-led hotel spend consulting engagements for Advito, BCD Travel’s corporate travel consultancy. Improve hotel program savings, supplier strategy, and client performance.

खोलें