Head of North American Marketing (Austin Hybrid)
Lead Brevo’s North American marketing strategy and pipeline growth for its CRM platform from Austin. Own field marketing, ABM, budgets, and Sales alignment while developing regional programs and team capabilities.
विवरण
- Own the regional marketing strategy for North America
- Coordinate with global teams across brand, digital, paid media, email, and events
- Manage and develop one regional marketer, with potential to expand the team
- Turn business priorities into integrated programs spanning events, digital, ABM, PR, and content
- Establish measurable pipeline and revenue contribution targets
- Manage an approximately €1M regional marketing budget
- Measure ROI and present marketing’s pipeline contribution to senior leadership
- Lead ABM programs with Sales for priority accounts and strategic verticals
- Increase brand visibility through speaking engagements, sponsored events, local partnerships, and customer advocacy
- Work with Sales leadership on pipeline goals and joint go-to-market initiatives
- Report directly to the VP of Enterprise Marketing
- Partner with Pro segment leadership in a dotted-line relationship to coordinate North American regional marketing strategy
आवश्यकताएँ
- At least 8 years of experience in marketing management or coordinating cross-functional campaigns in a global environment
- Commercially focused marketing leader who can own pipeline metrics in partnership with Sales
- Strong strategic planning skills combined with hands-on campaign and event execution
- Experience navigating complex, matrixed organizations and influencing without formal authority
- Able to work across time zones and reporting structures based outside the United States
- Adaptable and effective in a fast-moving environment with lean resources
- Broad, strategic understanding of the full marketing mix
- Experience managing marketing budgets and proving return on investment
- Advanced knowledge of digital channels such as email, webinars, and social media
- Advanced knowledge of offline channels including events and community programs
- Experience developing ABM strategies and supporting enterprise sales cycles
- Native-level English proficiency
- French or another European language is an advantage
- Strong knowledge of the MarTech industry is an advantage
लाभ
- 20 days of paid vacation
- 12 paid holidays
- Monthly lunch stipend
- 401(k) plan with employer matching
- Hybrid work arrangement with remote-work flexibility
- Learning and professional development opportunities
- Medical, dental, and vision insurance
- WellHub membership
- Paid parental leave
- Inter-office travel and recurring team events
- Social, environmental, and LGBTQIA+ communities