The Base FOL Group GmbH
The Base FOL Group GmbH
The Base FOL Group GmbH Berlin va Myunxenda mebellangan yashash joylari, qisqa muddatli turar joylar va kovorking makonlarini boshqaradigan Germaniyaning ko‘chmas mulk va mehmondo‘stlik kompaniyasidir. 2019-yilda tashkil etilgan kompaniya xususiy studiya kvartiralari va mehmonxona xonalarini moslashuvchan yashash imkoniyatlari, umumiy qulayliklar, hamjamiyat dasturlari va joyida ko‘rsatiladigan yordam bilan birlashtiradi. Uning manzillarida umumiy oshxonalar, dam olish xonalari, sport zallari, kinoteatrlar va ish joylari kabi makonlar mavjud bo‘lib, xizmatlar qatoriga tozalash va ro‘yxatdan o‘tishda yordam berish kirishi mumkin. The Base yashash, ishlash va aloqalar o‘rnatish uchun uyg‘unlashgan joy izlayotgan insonlarga xizmat ko‘rsatadi hamda Germaniyaning ushbu ikki shahar bozorida kengayish loyihalarini ko‘rsatadi.

Hybrid Marketing Manager – Berlin

Lead campaigns, social media, SEO, CRM, and performance marketing for The Base’s international co-living communities in a hybrid Berlin role. Support supply marketing and the company’s international growth.

Tavsif

  • Plan, manage, and refine integrated campaigns across offline channels and paid social.
  • Advance the company’s social media strategy.
  • Produce content with the local community team.
  • Manage brand language and messaging across every platform.
  • Improve content visibility through search engine optimization.
  • Support residents throughout their complete customer journey.
  • Use CRM initiatives to strengthen the resident experience.
  • Assist the real estate and development teams with B2B and supply marketing.
  • Contribute to international expansion initiatives.
  • Track and manage marketing budgets.
  • Evaluate performance through data, KPIs, and campaign results.
  • Identify and pursue ongoing opportunities to improve marketing performance.

Talablar

  • Bring at least two years of relevant marketing experience.
  • Experience in co-living, real estate, hospitality, lifestyle, or direct-to-consumer businesses is a plus.
  • Demonstrate success delivering online marketing, social media, SEO, and content campaigns.
  • Work confidently with standard marketing tools and advertising platforms.
  • Use strong numerical and analytical skills to interpret campaign data, A/B tests, and performance KPIs.
  • Manage projects independently from initial concept through launch.
  • Handle marketing budgets with a focus on efficient allocation.
  • Bring creativity, practical initiative, trend awareness, and a strong sense of brand aesthetics.
  • Communicate clearly and effectively.

Imtiyozlar

  • Work on an emerging business model helping shape the future of urban living internationally.
  • Take on a broad and varied role within a growing company.
  • Have a direct opportunity to influence the company’s development and results.
  • Join a startup environment with flat hierarchies.
  • Work in an open-communication culture.
  • Be part of a positive, international workplace.
  • Collaborate with colleagues who are committed to the mission and advancing new ideas.

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