GP Strategies Corporation
GP Strategies Corporation
GP Strategies Corporation este o companie globală de consultanță, educație și tehnologie pentru resurse umane, axată pe transformarea talentelor și învățarea la locul de muncă. Serviciile sale includ consultanță pentru învățarea organizațională, programe de învățare gestionate, dezvoltarea de conținut personalizat, furnizarea de instruire, tehnologii de învățare și adoptarea tehnologiilor pentru întreprinderi. Compania sprijină, de asemenea, dezvoltarea competențelor, dezvoltarea leadershipului, instruirea tehnică, precum și pregătirea și implementarea soluțiilor de inteligență artificială, prin combinarea expertizei umane cu instrumente bazate pe inteligență artificială.

Digital Performance Specialist - Michigan Remote

Optimize OEM and dealer digital programs, marketing activities, and performance KPIs. Advise assigned dealers while coordinating websites, advertising, leads, service, and reputation initiatives.

Descriere

  • Improve digital execution across OEM and assigned dealers by refining processes, tools, and strategies
  • Serve as the consultant and primary contact for dealers participating in sponsored digital sales and service programs
  • Work with dealers to create and implement digital plans
  • Coordinate the monthly integration of go-to-market strategy across digital programs
  • Work with District Sales and Aftersales Managers to identify digital sales and service opportunities
  • Evaluate dealer digital programs and analyze performance indicators
  • Create dealer action plans and coordinate technical support requests
  • Manage dealer website customizations and escalate vendor-related issues
  • Work with Brand and Aftersales teams to deliver divisional and go-to-market strategies across websites, digital advertising, consumer marketing, leads, service, digital signage, social and reputation management, and related digital services
  • Increase dealer adoption of brand and aftersales digital programs while tracking participation and performance KPIs
  • Improve dealer satisfaction with brand and aftersales digital initiatives and service providers

Cerințe

  • Willingness to travel up to 20%, including overnight stays
  • Compliance with the GP driving record requirement

Locuri de muncă similare

Correlation One

Learning Designer, Data and AI Training

Correlation One
51 – 200 Angajați
Sponsor pentru viza H1B

Design evidence-based data and AI training for Correlation One’s workforce development programs, creating curricula, exercises, and reusable learning resources for enterprise clients.

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