GP Strategies Corporation
GP Strategies Corporation
GP Strategies Corporation प्रतिभा रूपांतरण और कार्यबल शिक्षण पर केंद्रित एक वैश्विक परामर्श, शिक्षा और मानव संसाधन प्रौद्योगिकी कंपनी है। इसकी सेवाओं में संगठनात्मक शिक्षण परामर्श, प्रबंधित शिक्षण कार्यक्रम, कस्टम सामग्री विकास, प्रशिक्षण प्रदान करना, शिक्षण प्रौद्योगिकी और उद्यम प्रौद्योगिकी अपनाने में सहायता शामिल है। कंपनी मानव विशेषज्ञता और AI-सक्षम उपकरणों के संयोजन के माध्यम से कौशल उन्नयन, नेतृत्व विकास, तकनीकी प्रशिक्षण तथा AI के लिए तैयारी और कार्यान्वयन में भी सहायता करती है।

Digital Performance Specialist - Michigan Remote

Optimize OEM and dealer digital programs, marketing activities, and performance KPIs. Advise assigned dealers while coordinating websites, advertising, leads, service, and reputation initiatives.

विवरण

  • Improve digital execution across OEM and assigned dealers by refining processes, tools, and strategies
  • Serve as the consultant and primary contact for dealers participating in sponsored digital sales and service programs
  • Work with dealers to create and implement digital plans
  • Coordinate the monthly integration of go-to-market strategy across digital programs
  • Work with District Sales and Aftersales Managers to identify digital sales and service opportunities
  • Evaluate dealer digital programs and analyze performance indicators
  • Create dealer action plans and coordinate technical support requests
  • Manage dealer website customizations and escalate vendor-related issues
  • Work with Brand and Aftersales teams to deliver divisional and go-to-market strategies across websites, digital advertising, consumer marketing, leads, service, digital signage, social and reputation management, and related digital services
  • Increase dealer adoption of brand and aftersales digital programs while tracking participation and performance KPIs
  • Improve dealer satisfaction with brand and aftersales digital initiatives and service providers

आवश्यकताएँ

  • Willingness to travel up to 20%, including overnight stays
  • Compliance with the GP driving record requirement

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