My Hero VA
My Hero VA
My Hero VA is a remote staffing and matching service that helps businesses find vetted virtual assistants for roles including executive support, media buying, video editing, and sales. The company manages candidate sourcing, screening, and presentation, serving organizations across consulting, logistics, and marketing. Its pay-after-hire approach removes upfront fees, while a six-month performance guarantee is designed to reduce hiring friction for teams looking to scale their operations without extending working hours.

Social Content and Growth Strategist

Create and optimize social content for a comic and entertainment company. Grow organic audiences across its characters, games, digital products, and entertainment projects.

Description

  • Develop concepts for memes, static posts, carousels, short videos, character content, and recurring social series
  • Turn concepts into publishable content using existing artwork and assets
  • Write captions, hooks, headlines, and short copy in distinct character voices
  • Edit short videos and create graphics designed for social platforms
  • Use AI-assisted creative tools to make polished, purposeful content
  • Adapt comics, animation, games, trailers, and other assets for social media
  • Research emerging formats, platform updates, algorithm behavior, creators, entertainment brands, fandoms, memes, and cultural trends
  • Identify what drives growth on other accounts and turn findings into experiments
  • Develop ways to reach non-followers through shares, recommendations, collaborations, creators, trends, and organic distribution
  • Source relevant creators, communities, accounts, and potential collaborators
  • Manage the social content calendar and schedule and publish posts across active accounts
  • Organize assets, drafts, approvals, captions, and publishing schedules
  • Work with designers, animators, editors, and other team members
  • Manage several distinct social accounts
  • Monitor reach, engagement, shares, saves, watch time, profile visits, follower growth, clicks, and related metrics
  • Run experiments, assess results, refine the approach, and deliver actionable reports
  • Relate social performance to digital product sales, game engagement, email acquisition, and app growth

Requirements

  • Strong knowledge of Instagram/Meta and TikTok, especially short-form content and organic discovery
  • A track record of personally creating compelling social content
  • Strong copywriting instincts and a good sense of humor
  • Fluency in memes, internet culture, entertainment, fandoms, creators, and emerging social trends
  • Comfort with Canva and/or Adobe tools, as well as short-form video editing software
  • Experience with modern AI creative tools is strongly preferred
  • Strong organizational skills and the ability to manage several content streams at once
  • Ability to interpret performance data while applying creative judgment
  • Resourceful and able to solve problems independently
  • A proactive approach, with ideas and opportunities to bring to the team
  • Availability to collaborate during U.S. Pacific Time business hours

Benefits

  • Fully remote, work-from-home role
  • Part-time schedule of 20 hours per week

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