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Demant is a hearing healthcare group that develops technologies, solutions, and expertise to help people hear better. Its work spans hearing care, hearing aids, diagnostic equipment, and related services, bringing together healthcare knowledge, technical innovation, and a long-standing focus on improving hearing outcomes.
Senior Creative and Content Lead at Demant
Lead creative content and copy for Demant’s global hearing healthcare brand. Shape campaigns, content frameworks, and brand expression across 20 markets and multiple channels.
Description
- Create content and copy for awareness, consideration, and retention across owned media, social, web, email, and direct mail.
- Collaborate with agency partners, contributing hands-on guidance and feedback throughout development.
- Partner with the Creative Director to define and refine the brand voice, creative expression, and quality standards.
- Develop modular content frameworks that can be adapted by teams in 20 local markets.
- Write clear, accessible English for international audiences and translation.
- Work closely with designers, motion specialists, and internal stakeholders.
- Develop and oversee AI-supported content tools.
- Present creative recommendations and results to global and local stakeholders.
- Lead projects and uphold creative quality across 20 markets.
Requirements
- At least 10 years of experience in copywriting, creative work, or content strategy.
- Experience spanning the full marketing funnel, including owned channels and CRM.
- A portfolio showing creative judgment and execution across varied formats and channels.
- Experience working with or directing agency creative partners in a practical, collaborative role.
- Confidence presenting ideas and communicating with diverse stakeholders.
- Excellent written English skills.
- Experience creating content for international audiences and translation.
Benefits
- Full-time, onsite role at Demant’s headquarters in Denmark.
- Significant autonomy and ownership across assigned projects.
- Opportunities for professional development and growth.
- Collaborative, non-hierarchical team culture.
- Chance to influence a global brand across 20 markets.
- Support from a manager committed to employee development.
- Inclusive workplace focused on diversity, equity, and inclusion.
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