Paired
Paired
Paired is a strategic talent recruitment company that helps businesses build global teams by sourcing, vetting, and presenting overseas candidates. Its placement work spans roles from administrative support and executive positions to opportunities in marketing, engineering, and sales. By managing key parts of the hiring process, Paired aims to give companies access to qualified international talent while supporting more cost-effective workforce growth.

Remote Affiliate Coordinator and Coach

Recruit and onboard creators for Calming Co.'s direct-to-consumer affiliate programs. Coach TikTok and Meta content while managing compliance, creator pipelines, and performance analysis.

Description

  • Source and recruit promising affiliates on TikTok, Instagram, Trybe, and other creator platforms.
  • Assess creator content and audience alignment with Calming Co., then conduct tailored outreach.
  • Monitor outreach and conversion metrics to sustain a reliable affiliate pipeline.
  • Introduce new affiliates to brand standards, product messaging, and program requirements.
  • Develop training materials such as sample videos, practical guides, and content do's and don'ts.
  • Coach affiliates on TikTok and Meta content, including hooks, scripts, product demos, storytelling, and calls to action.
  • Give clear, practical feedback on content before and after publication.
  • Build engagement within the affiliate community through channels such as Discord.
  • Provide weekly content concepts, highlight successful videos, respond to questions, and lead coaching sessions or office hours.
  • Support the Director of Influencers with creative briefs, affiliate briefs, and content concepts.
  • Manage creator records, deliverables, sample deliveries, and content libraries in Monday.com.
  • Review content for compliance with FTC Endorsement Guides, FDA dietary supplement marketing rules, and platform policies.
  • Identify policy or compliance issues and guide creators through required corrections.
  • Analyze creator, content-angle, and video results to identify sales drivers and communicate findings to the team.

Requirements

  • Hands-on experience with TikTok Shop and the TikTok affiliate ecosystem, including creating short-form content, is required.
  • At least two years of experience in influencer marketing, affiliate or creator programs, UGC, or social content in a DTC or CPG setting is preferred.
  • Strong judgment about what drives short-form content performance, with the ability to explain that judgment clearly to creators.
  • Working knowledge of FTC endorsement disclosure rules; experience with supplement, wellness, or other regulated-claims categories is advantageous.
  • Excellent written and spoken English communication skills, with a friendly, encouraging, and direct feedback style.
  • Experience using Monday.com or comparable project management software and affiliate platforms such as Trybe.
  • Highly organized and detail-focused, with the ability to manage multiple creators and priorities in a remote setting.
  • Availability to work during US Pacific Time business hours.

Benefits

  • Competitive salary paid in USD.
  • Opportunity to contribute visibly within a fast-growing brand.
  • Fully remote work with autonomy over daily workflow.
  • A fast-moving culture that celebrates wins and gives team members room to do their best work.

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