Fluency Academy
Fluency Academy
201 – 500 Employees
B2CeCommerceEducation
Fluency Academy is a language education company serving learners across Latin America. Its learning ecosystem combines live instruction, recorded lessons, eBooks, podcasts, and a language memorization app, supported by an in-house teaching methodology designed to help students build practical fluency. The company also develops language training solutions for businesses, alongside resources for individual learners.

Mid-Level Copywriter – Remote in Brazil

Create scripts, advertising concepts, and campaign copy for Fluency Academy, a language-learning edtech company. Use performance data, A/B testing, and creative collaboration to refine messaging.

Description

  • Develop scripts and ad concepts with the potential to perform strongly when produced by content creators.
  • Write consistent copy for campaigns, sales funnels, social media, and other formats.
  • Translate campaign ideas into clear, compelling creative assets for multiple channels.
  • Refine copy using CTR, CPA, A/B test results, and input from the media team.
  • Study target audiences, language usage, trends, and relevant creative examples.
  • Spot messaging problems in the creative process and recommend workable solutions.
  • Help strengthen and streamline internal copywriting practices.
  • Join partner-team alignment meetings and work closely with the creative team.

Requirements

  • Demonstrated copywriting or content-creation experience, supported by well-structured and original scripts.
  • A portfolio of completed work, including videos and other content that has been recorded and published.
  • Knowledge of sales funnels, along with the motivation to expand that expertise.
  • Strong critical thinking and the ability to improve copy according to context and performance data.
  • A broad creative perspective and familiarity with current social media trends.
  • Comfort with frequent revisions and the ability to incorporate feedback promptly.
  • A genuine interest in continued learning and professional development.
  • A proactive, collaborative approach to working with others.

Benefits

  • Work fully remotely, with thorough onboarding and ongoing involvement with the team.
  • Flash meal voucher valued at BRL 27.00.
  • Flash culture voucher valued at BRL 50.00.
  • SulAmérica health insurance.
  • AMIL dental insurance at no cost, with dependents covered for BRL 20.04 each.
  • Zurich life insurance.
  • Two free Zenklub sessions each month, with additional sessions available for BRL 70.00 each.
  • PsiU psychotherapy at a fixed rate of BRL 75.00.
  • Wellhub (Gympass), including a free digital plan and additional paid plans.
  • Fluency SkillUp provides a free language or technology course.
  • “Me Poupe” financial education course produced by Nathalia Arcuri.
  • Paid day off for your birthday.
  • Equipment setup, technical support, and shipping.
  • A relaxed, collaborative working environment.
  • Ongoing development through individual development plans, feedback, one-to-ones, and performance reviews.
  • Access to Internal Mentorship Programs and Beta Cohorts.
  • Baby gift.
  • No dress code.

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