Piletilevi PLG
Piletilevi PLG
51 – 200 Employees
eCommerceRetail
Piletilevi PLG is an international ticketing company serving customers across Estonia, Latvia, Lithuania, Romania, the Czech Republic, Slovakia, and Poland. The group operates a leading ticket sales platform in the Baltic states and a major ticketing business in Central Europe, connecting audiences with events through its digital commerce operations. Founded in 1997, Piletilevi PLG is backed by Angel Rose Capital and BaltCap and supported by a team of approximately 250 employees. Its work spans eCommerce and retail, with a focus on ticket sales, customer experience, and sustainable business practices.

Email Marketing Specialist

Manage lifecycle email campaigns, automation, audience segmentation, and performance analysis for PLG Group, a ticketing company serving cultural and sporting events.

Description

  • Plan, build, test, and launch B2C and B2B lifecycle email campaigns from start to finish.
  • Design and improve complex email automation journeys.
  • Segment the database and target audiences precisely.
  • Plan and analyze A/B tests for subject lines, send times, creative, and calls to action.
  • Improve campaign conversion rates and engagement.
  • Maintain email deliverability and contact list hygiene.
  • Work with the copywriter and content team on content strategy.
  • Create content and provide feedback and recommendations.
  • Track and interpret open rates, click-through rates, conversion rates, and unsubscribes.
  • Use data insights to guide the development of CRM communications.

Requirements

  • At least three years of hands-on experience managing and optimizing B2C and B2B email campaigns.
  • Advanced proficiency with Ecomail or another email marketing platform.
  • Practical experience with automation, dynamic content, detailed analytics, and A/B testing.
  • A data-driven, analytical approach.
  • Ability to identify trends and barriers in the numbers and propose specific improvements.
  • Ability to take full ownership of assigned projects, organize work, and use feedback effectively.
  • Broad cultural and social awareness, including familiarity with the culture and sports sectors.
  • Excellent Czech, with strong grammar, writing, and copywriting skills.
  • Very good English at B2 level for team communication.

Benefits

  • Hybrid work after the probation period, typically three days in the office and two from home, as agreed with the team.
  • Access to major cultural, social, and sporting events in the Czech Republic.
  • A well-stocked kitchen with fruit, snacks, and quality coffee.
  • 25 days of annual leave.
  • MultiSport card: employees pay CZK 330, with the employer covering the remainder.
  • CZK 10,560 per year in Edenred Flexi benefits for culture, leisure, health, or education.
  • Meal allowance of CZK 124 for each working day.
  • FreshPoint fridge with ready meals at discounted prices.
  • A fully equipped kitchen with fruit, snacks, coffee, toast, and plant-based milk alternatives.
  • Free or discounted tickets to selected events on PLG platforms.
  • Coursera Plus for learning and personal development.
  • Option to attend English lessons.
  • Company MacBook.
  • Team breakfasts, summer barbecues, offsites, sports activities, and a Christmas party.
  • Open communication, high autonomy, and a culture of trust.

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