LogoFresh Jobs Ahead
BioMarin Pharmaceutical Inc.
BioMarin Pharmaceutical Inc.
1,001 – 5,000 Employees
BiotechnologyHealthcarePharmaceuticals
BioMarin Pharmaceutical Inc. is a biotechnology and pharmaceutical company focused on developing medicines for rare genetic and lysosomal storage disorders. Since its founding in 1997, the company has brought eight products to market, including treatments addressing achondroplasia and severe hemophilia A. Its research and development work spans investigational medicines at multiple clinical stages, combining scientific discovery with efforts to improve care for people living with rare conditions. BioMarin also works with patient communities and advocates to better understand their needs and support improved quality of life.
LinkedIn
Company Jobs

Director of Media Strategy and Execution – BioMarin, U.S. Remote

Lead integrated media strategy and execution for BioMarin’s U.S. metabolic conditions portfolio, spanning five disease states. Oversee agencies, budgets, measurement, optimization, and HCP and patient campaigns for rare-disease brands.

USUnited StatesRemoteFull-timeLeadEnglish RequiredDirector
Switching

Description

  • Own portfolio-wide media strategy for BioMarin’s U.S. Metabolic Conditions Business Unit across five disease states
  • Build annual, quarterly, and in-cycle media plans in partnership with the media agency
  • Set media objectives covering awareness, education, diagnosis, treatment consideration, patient identification, switching, retention, adherence, and customer engagement
  • Direct integrated HCP and patient or caregiver planning across paid search, paid social, programmatic, endemic and non-endemic media, video and CTV, digital partnerships, and emerging channels
  • Lead budget development, allocation, scenario planning, and recommendations on funding tradeoffs
  • Manage agency delivery across strategy, planning, buying, trafficking, tagging, optimization, reporting, innovation, and budget governance
  • Work with Procurement, Finance, Commercial Operations, and brand teams to manage efficiency, fees, invoices, accruals, and reconciliations
  • Create consistent planning standards, operating cadences, decision forums, documentation practices, and performance reviews
  • Coordinate with Brand Marketing, Digital and Analytics, Business Operations, CRM, Privacy, and Compliance on omnichannel execution
  • Design measurement frameworks, KPIs, dashboards, reporting requirements, and learning agendas while identifying optimization opportunities
  • Lead test-and-learn programs covering emerging channels, media partnerships, AI-enabled opportunities, audience refinement, creative experimentation, and measurement pilots
  • Distribute portfolio insights and effective practices across brands
  • Guide senior stakeholders with structured recommendations, compelling narratives, sound judgment, and evidence-based decisions
  • Coordinate cross-functional initiatives, direct agency teams, and support colleague development
  • Handle additional responsibilities as assigned

Requirements

  • Bachelor’s degree or an equivalent combination of education and relevant experience
  • 10 or more years in media strategy, media planning, digital marketing, omnichannel engagement, or a related commercial field
  • Media agency experience with planning, buying, trafficking, tagging, optimization, or reporting responsibilities
  • Demonstrated ability to create integrated HCP and patient or caregiver media strategies
  • Strong understanding of paid search, paid social, programmatic, video and CTV, endemic and non-endemic media, digital partnerships, CRM-connected journeys, and emerging media models
  • Experience overseeing media budgets, agencies, vendors, authorizations, scope discussions, reporting, and investment decisions
  • Proficiency with campaign reporting, dashboards, testing outcomes, audience quality measures, web analytics, and performance data
  • Knowledge of U.S. pharmaceutical marketing, HCP engagement, patient and caregiver journeys, promotional review, privacy, and compliant data practices
  • Strategic, analytical, financially capable communicator who can influence senior stakeholders
  • Highly organized professional able to manage multiple brands, priorities, deadlines, partners, and decision processes
  • Preferred experience includes rare-disease brands, portfolio media planning, media measurement, healthcare data partners, clean rooms, web analytics, business intelligence, marketing automation, agency economics, or emerging media and AI

Benefits

  • BioMarin is an equal opportunity employer, including veterans and people with disabilities
  • Programs supporting environmental protection, injury prevention, and continual improvement of environmental, health, and safety management systems
  • Environmental, health, and safety initiatives and training

Related Jobs

Martin & Company

Director of P&C Insurance Consulting

Martin & Company
51 – 200 Employees
ConsultingInsuranceLogistics
USUnited States
$120,000 – $150,000 / year
RemoteFull-timeLeadEnglish RequiredDirector

Lead client-facing property and casualty insurance consulting engagements at Martin & Company, a technology-enabled insurance advisory firm. Shape project scope, protect delivery quality, grow client accounts, and mentor consultants.

Open
Powered by Search

Head of Growth, Canada (Remote)

Powered by Search
11 – 50 Employees
B2BMarketingSaaS
CACanada
$100,000 – $130,000 / year
RemoteFull-timeLeadEnglish RequiredGrowth Marketing

Lead SEO, generative engine optimization, paid acquisition, and brand advocacy at a B2B demand-generation agency. Build pipeline with AI agent workflows, content, webinars, podcasts, and industry events.

Open