Treatwell
Treatwell
Treatwell is a beauty and wellness booking platform that helps people discover and arrange appointments with salons, spas, and other personal-care providers. Its service brings availability, treatment discovery, and appointment management into one online experience, connecting customers with businesses across European markets including Belgium, France, Germany, Greece, Ireland, Italy, and the United Kingdom.

Conversion Rate Optimisation Specialist

Improve Treatwell’s salon booking and management platform through experimentation, optimising conversion across 14 European markets, products and languages.

Description

  • Lead the CRO testing roadmap across web and app, from forming hypotheses and prioritising tests to design, execution and analysis.
  • Run and localise experiments across 14 countries and languages, accounting for market behaviour and maintaining statistical rigour.
  • Find and address conversion friction in B2C funnels.
  • Work with Product and Data teams to prioritise high-impact opportunities.
  • Turn test results into practical insights and recommendations for senior stakeholders.
  • Develop a shared knowledge base of conversion drivers.
  • Collaborate with Product, UX and Design, Data, and Performance Marketing.
  • Align experimentation priorities with wider growth and commercial goals.

Requirements

  • At least 3 years of hands-on conversion rate optimisation experience in the technology sector is required.
  • Experience in a business operating across multiple markets, languages and products is preferred.
  • Marketplace or SaaS experience is a strong advantage.
  • Strong analytical skills, with a record of using data and experiments to challenge assumptions and achieve measurable commercial results.
  • Able to prioritise tests strategically and carry them through from planning to execution.
  • Highly organised in managing a testing roadmap at scale and across complex operations.
  • Resourceful and agile in launching experiments quickly.
  • Fluent English is required.
  • Knowledge of another European language is an advantage.

Benefits

  • 28 days of annual leave, plus bank holidays.
  • Monthly Treatwell vouchers worth 40 EUR/GBP.
  • Mental health support through a partnership with OpenUp.
  • Benefits tailored to the local market.
  • Reasonable adjustments to the recruitment process where needed.

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