Alkami Technology
Alkami Technology
501 – 1,000 कर्मचारी
परामर्शबैंकिंगविपणन
Alkami Technology develops cloud-based digital banking software for banks and credit unions. Its Digital Sales & Service Platform brings together digital banking, account opening and onboarding through MANTL, and data and marketing tools. The platform supports retail and business banking experiences, with integrations, developer tools, and implementation support for financial institutions. Alkami’s software is designed to help institutions originate accounts, protect against fraud, manage payments, and deliver more tailored customer communications.

Senior Growth Marketing Manager

Lead integrated demand generation for Alkami’s digital banking SaaS platform, using account-based marketing, automation, and multichannel campaigns to grow qualified pipeline and revenue.

विवरण

  • Plan and run cross-channel demand generation campaigns to build qualified pipeline.
  • Create account-based marketing plans for target segments, including personas, messaging, and channel selection.
  • Coordinate campaign schedules, budgets, and deliverables with internal teams and external vendors.
  • Track MQLs, SQLs, pipeline contribution, conversion rates, and ROI to improve campaign performance.
  • Align with Sales and SDR teams on lead qualification, nurturing, and campaign follow-up.
  • Build audience segments and buyer personas using data, market research, and sales input.
  • Use marketing automation tools to develop, test, and improve nurture sequences and lead scoring.
  • Work with Product Marketing to sharpen value propositions and keep campaign messaging consistent.
  • Report campaign results, insights, and recommendations to marketing and executive leaders.
  • Experiment with creative, offers, and channel approaches, then refine them based on results.
  • Maintain reliable campaign tracking and attribution data across CRM and marketing systems.
  • Assess digital marketing trends, tools, and practices to improve program performance.

आवश्यकताएँ

  • Bring 3–6 years of demand generation experience in SaaS, financial technology, or marketing technology, with measurable pipeline and revenue impact.
  • Hold a bachelor’s degree in Marketing, Business, or a related discipline, or have equivalent professional experience.
  • Use Salesforce Pardot or a comparable marketing automation platform proficiently.
  • Have experience running multichannel digital and account-based marketing campaigns.
  • Interpret campaign performance and return-on-investment metrics with strong analytical skills.
  • Manage cross-functional projects and deadlines in a fast-paced setting.
  • Understand B2B buyer journeys and lead lifecycle management.
  • Have worked with Sales and Revenue Operations teams.
  • Communicate effectively in writing and conversation.
  • Bring experience in banking technology, FinTech, or regulated industries.
  • Have experience with account-based marketing platforms such as Terminus, Demandbase, or 6sense.
  • Have advanced reporting and attribution modeling experience.
  • Understand budget forecasting and spend management.
  • Have experience mentoring junior marketing colleagues.
  • Be eligible to work in the United States in a full-time role.

लाभ

  • Work in a remote-first environment.
  • Receive unlimited paid time off.
  • Access a 401(k) plan with employer matching.
  • Join a diverse and inclusive workplace.
  • Work in a fun culture.

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