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~Pourri
~Pourri
51 – 200 Angajați
Alimente și băuturiConsultanțăMarketing
~Pourri produce produse pentru combaterea mirosurilor neplăcute din băi, locuințe și mașini, precum și pentru animale de companie și bebeluși. Cel mai cunoscut produs al său, Poo~Pourri, este un spray pentru toaletă care se folosește înainte de utilizare; gama include și Home~Pourri, Pet~Pourri, Car~Pourri și Baby~Pourri. Compania îmbină formule parfumate pe care le descrie drept sigure și netoxice cu o identitate de brand jucăușă, oferind alternative la soluțiile cu substanțe chimice agresive pentru controlul mirosurilor în spațiile de zi cu zi.
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Locurile de muncă ale companiei

Social Media Strategist

Grow ~Pourri’s brand and founder social channels through organic audience development, engagement, analytics, and platform-native content strategy for natural lifestyle products.

USStatele Unite ale AmericiiTXTexasHibridNormă întreagăNivel mediuSeniorLimbă Obligatorie: englezăManager de social media

Descriere

  • Own organic social strategy for ~Pourri and its founder across social channels
  • Develop plans to grow followers, engagement, reach, and brand awareness
  • Set channel strategies for TikTok, Instagram, YouTube and Shorts, Facebook, LinkedIn, Pinterest, and emerging platforms
  • Shape content distribution, channel crossover, pillars, recurring formats, series, cadence, and publishing rhythm
  • Connect ~Pourri’s brand ecosystem with founder-led content
  • Set social KPIs and reporting practices
  • Analyze audience growth, engagement, reach, behavior, content performance, and emerging patterns
  • Run ongoing organic tests across hooks, formats, captions, creative approaches, pacing, timing, topics, and styles
  • Turn performance data into recommendations for creative and content teams
  • Track competitors, creators, cultural conversations, and emerging social behaviors
  • Follow platform changes, including algorithms, features, formats, and audience behavior
  • Build relationships with platform and account representatives
  • Create a connected social presence for the brand and founder while maintaining distinct voices and goals
  • Collaborate with content production, creative, marketing, paid media, agencies, creators, and external partners
  • Write briefs and guide hooks, angles, formats, and platform adaptations
  • Select organic content for paid testing and provide strategic context
  • Guide micro-influencer and creator content through briefs and performance feedback

Cerințe

  • Bring 4–6 years of experience in social media strategy, organic social, content strategy, or a related field
  • Demonstrate success building social strategies that measurably increased followers, engagement, reach, or brand awareness
  • Have experience working with a consumer-facing brand
  • Know TikTok, Instagram, and YouTube/YouTube Shorts in depth
  • Have working knowledge of Facebook, Pinterest, LinkedIn, and emerging channels
  • Understand organic social analytics, KPIs, audience insights, platform performance, and experimentation
  • Provide examples of strategies personally developed, changes made, and resulting outcomes
  • Understand short-form content, social storytelling, hooks, trends, platform-native creative, and engagement drivers
  • Balance creative judgment with data when making decisions
  • Communicate and present clearly, with strong writing skills
  • Be comfortable directing creative work and collaborating with filming, editing, design, and content production teams
  • Stay curious and engaged with social platforms, culture, creators, consumer brands, and emerging platforms
  • Work effectively in a fast-paced, entrepreneurial setting
  • Be willing to handle detailed, hands-on work when needed
  • Be available for in-person collaboration, shoots, and events as needed

Beneficii

  • Hybrid arrangement with remote work plus in-office and on-set days
  • Medical and dental coverage
  • 401(k) matching
  • Massage chair and relaxation room at the office
  • Unlimited lattes at the office
  • Casual workplace
  • Creative, energetic environment featuring award-winning products

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