MANN+HUMMEL
MANN+HUMMEL
MANN+HUMMEL dezvoltă tehnologii de filtrare concepute pentru îmbunătățirea aerului, apei și mobilității. Fondată în 1941, compania deservește aplicații din domeniul auto, industrial, al asistenței medicale, al alimentelor și băuturilor și al logisticii, prin produse precum filtre de aer pentru vehicule și instalații industriale, sisteme de filtrare a apei și soluții care sprijină o producție mai curată. Rețeaua sa internațională de cercetare și dezvoltare se concentrează pe progresul sistemelor de filtrare care contribuie la protejarea oamenilor, a naturii și a utilajelor.

Senior PPC Specialist, Brno On-site — MANN+HUMMEL

Lead paid media and demand generation for MANN+HUMMEL in Brno. Manage and optimize campaigns across Google Ads, LinkedIn, Meta, and other digital advertising channels using performance analytics.

Descriere

  • Collaborate with marketing, sales, product management, and agency partners on digital marketing initiatives
  • Plan, launch, and optimize demand generation campaigns across email, social media, paid media, and digital advertising channels
  • Manage paid media campaigns end to end across Google Ads, LinkedIn, Meta, and other relevant platforms
  • Configure campaigns, define audiences, manage budgets, develop bidding strategies, run A/B tests, track results, and optimize performance
  • Oversee paid media performance across targeting, budgets, testing, analytics, and ongoing optimization
  • Manage marketing platforms, websites, digital assets, marketing automation, and SEO activities
  • Develop and coordinate digital content such as campaign copy, social posts, emails, webinars, presentations, and multimedia assets
  • Evaluate CTR, CPC, CPL, CPA, conversion rates, and ROAS
  • Track campaign performance, market developments, audience engagement, and brand sentiment
  • Deliver recommendations and insights that strengthen marketing effectiveness
  • Build demand, improve engagement, and generate measurable results for MANN+HUMMEL brands and business units worldwide

Cerințe

  • Fluent English is required; German language skills are an advantage
  • Practical experience managing paid media through Google Ads, including Search, Display, and YouTube, as well as LinkedIn Campaign Manager, Meta Ads Manager, and other advertising platforms
  • Knowledge of Salesforce Marketing Cloud and marketing automation fundamentals
  • Experience using web analytics and reporting tools such as Google Analytics and Sprinklr
  • Strong command of campaign KPIs and performance measures, including CTR, CPC, CPL, CPA, conversion rate, and ROAS
  • Ability to turn performance data into actionable recommendations
  • Understanding of audience segmentation, retargeting, conversion tracking, and A/B testing methods
  • Knowledge of SEO and digital content optimization
  • Experience managing budgets, bidding strategies, campaign optimization, and performance-based decisions
  • Strong analytical and data interpretation capabilities
  • Knowledge of CMS and DAM platforms, especially Adobe Experience Manager
  • Able to work from Brno using personal arrangements; relocation support is unavailable

Beneficii

  • Meaningful work supporting planetary sustainability through the products developed and manufactured by the company
  • Annual bonus
  • Six weeks of vacation
  • Cafeteria allowance of 14,400 CZK net per year
  • Meal vouchers worth 150 CZK per month in Brno or access to the canteen in Nová Ves
  • Pension insurance contribution of 2.6%
  • Additional benefits, including up to 4,750 CZK annually toward public transportation in Brno
  • Complimentary coffee and a broad selection of teas
  • Relaxation room and workout zone
  • Supportive company culture
  • Career development opportunities
  • Opportunity to learn from experienced colleagues
  • Internal and external training programs
  • Access to LinkedIn Learning

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