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MailerLite
MailerLite
51 – 200 Angajați
ConsultanțăMarketingSaaS
MailerLite este o companie SaaS axată pe marketing prin e-mail și instrumente pentru prezența online, destinate creatorilor, întreprinderilor mici, agențiilor și organizațiilor. Platforma sa reunește designul newsletterelor și al mesajelor e-mail, editarea asistată de inteligență artificială, automatizarea, campaniile declanșate, gestionarea abonaților și verificarea adreselor de e-mail, alături de instrumente pentru crearea de site-uri, bloguri, pagini de destinație și formulare de înscriere. MailerLite oferă, de asemenea, newslettere plătite, vânzarea de produse digitale, programarea întâlnirilor, integrări pentru comerț electronic, colectarea offline a abonaților printr-o aplicație pentru iPad și acces pentru dezvoltatori printr-un API. Integrările cu servicii precum Stripe, Shopify, WordPress și Zapier extind capacitățile platformei, iar practicile sale de securitate sunt aliniate cerințelor ISO 27001 și GDPR. Compania activează în domeniile consultanței, marketingului și SaaS și angajează echipe pentru dezvoltarea și susținerea acestor produse.
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Senior Email Marketing Manager

Lead email campaigns, automations, audience segmentation, and list growth at MailerLite. Improve email marketing for an audience serving more than one million businesses worldwide.

50.000 $ – 70.000 $ / an
RemoteNormă întreagăSeniorLimbă Obligatorie: englezăManager de marketing prin e-mail

Descriere

  • Plan and optimize email campaigns from drafting through launch and performance review.
  • Build automations that convert prospects and maintain existing workflows.
  • Develop and update lead magnets, from initial ideas and copy to writer briefs.
  • Find ways to grow the email list and create forms, pop-ups, and landing pages.
  • Manage MailerLite accounts, audience segments, interest groups, and tailored messaging.
  • Brief writers and collaborate with them on blog content.
  • Refresh existing email marketing materials and create content on advanced topics.
  • Develop distinctive email marketing ideas that can attract citations and search visibility.
  • Set KPIs, analyze campaign results, and make performance improvements.
  • Uphold email deliverability standards and industry best practices.
  • Track email marketing features, research, trends, and community discussions, applying findings to content and strategy.
  • Work with the Email Lifecycle Manager to coordinate marketing emails with product and lifecycle messages.

Cerințe

  • At least four years of practical email marketing experience, ideally at a SaaS company where email is a core growth channel.
  • A strong writing portfolio featuring newsletters or campaigns you wrote yourself that performed well.
  • Demonstrated success growing an email list organically.
  • Experience with audience segmentation and lead magnet creation.
  • A keen editorial eye and the ability to improve other people’s content.
  • Sustained curiosity about email marketing.
  • Able to write content directly and brief others to produce it.
  • Experience using MailerLite or another email service provider.
  • Able to overlap with Central European Time for four hours.
  • A completed application that includes a published MailerLite landing page URL.
  • A video response no longer than three minutes.
  • An up-to-date LinkedIn profile.

Beneficii

  • Remote-first team with members working around the world.
  • International health insurance covering most countries.
  • Monthly healthcare allowance in select countries where insurance coverage is limited.
  • Company-funded team retreats once a year.
  • 31 days of annual vacation.
  • 12 paid sick days each year.
  • Four creative days, providing one paid day off per quarter.
  • 12 parental days per year.
  • Fully paid parental leave for a new child through birth or adoption.
  • Joy Budget starting at $1,000 annually and growing over time.
  • A MacBook and other tools needed to work effectively.

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