LEARFIELD
LEARFIELD
1.001 – 5.000 Angajați
MarketingMediaSport
LEARFIELD este o companie de media și tehnologie axată pe sportul universitar, care conectează universități, branduri și fani prin sponsorizări, ticketing, produse licențiate, media de difuzare, publishing, platforme digitale și conținut personalizat. Serviciile sale includ și oportunități NIL, marketing, precum și date și analize care ajută colegiile și partenerii de brand să ajungă la publicul sportului universitar. LEARFIELD colaborează cu peste 1.200 de colegii și universități și peste 12.000 de parteneri de brand. Compania angajează în domeniile media, tehnologie și marketing dedicate sportului universitar.

Commercial Partnerships Director, Collegiate Sports

Lead sales of premium collegiate sports sponsorships for LEARFIELD, developing brand partnerships across Big Ten and Power Four properties.

Descriere

  • Find and pursue new business using data driven prospecting tools.
  • Create and sell integrated marketing packages across LEARFIELD assets, including naming rights, jersey patches, field and court logos, and emerging inventory.
  • Build and sustain strategic relationships with national and regional brands.
  • Negotiate and close commercial agreements.
  • Coordinate with local properties and Partnership Management to ensure partnerships are delivered smoothly and fully.
  • Shape asset positioning, valuation, packaging, and commercialization strategies.
  • Guide and support field teams throughout partnership development.
  • Share expertise on collegiate sponsorship trends, premium inventory monetization, and partnership practices.
  • Assess emerging market opportunities, sponsorship trends, and new inventory concepts.
  • Strengthen relationships with local property teams and internal stakeholders.
  • Represent LEARFIELD at industry conferences, campus meetings, client presentations, and other key events.
  • Travel regularly to meet university stakeholders, support field teams, and advance strategic business development, with travel estimated at 30–50%.

Cerințe

  • At least eight years of experience in business development, sponsorship sales, partnerships, or related work in sports, media, or entertainment.
  • A record of securing high value partnerships and working through complex stakeholder environments.
  • Strong knowledge of higher education institutions, especially collegiate athletics and campus branding.
  • Proven ability to collaborate across departments and with external partners.
  • Excellent communication, negotiation, presentation, and relationship building skills.
  • Willingness to travel regularly and work flexible hours around university schedules.
  • Experience in sports sponsorships, multimedia rights, NIL partnerships, or enterprise partnerships.
  • Familiarity with integrated marketing solutions spanning digital, experiential, and premium sponsorship assets.
  • Experience working with high value sports or media inventory.

Beneficii

  • Medical coverage
  • Dental coverage
  • Vision coverage
  • Health Savings Account
  • Life insurance and other insurance plans
  • Flexible paid time off, with a minimum of 10 days annually
  • Parental leave
  • 20 paid holidays
  • 401(k) plan with employer match
  • Short and long term disability coverage

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