group.one
group.one
group.one provides online presence, cloud hosting, and digital marketing services to individuals and businesses across Europe. The company serves more than two million customers and has a team of over 1,500 employees working across nearly 20 locations in 15 countries, with its headquarters in Sweden. Its portfolio and geographic reach continue to expand, backed by Cinven and Ontario Teachers' Pension Plan. The company also highlights sustainability, employee development, and an inclusive workplace.

Head of Marketing, DACH SaaS

Lead Shore’s marketing strategy and SaaS growth across the DACH region. Guide a five-person team spanning search, paid media, AI automation, analytics, and revenue growth.

Apraksts

  • Set strategic and operational direction for a five-person marketing team.
  • Own DACH marketing across SEO/AEO, paid media, social media, and content.
  • Grow pipeline and revenue.
  • Manage organic marketing and communications with prospects and customers, including Shore Voice, lead nurturing, AEO, and SEO.
  • Oversee tracking systems built with HubSpot, GA4, and n8n.
  • Use data to continually improve marketing performance.
  • Build and expand AI-driven marketing and automation workflows.
  • Plan and run pricing and packaging experiments.
  • Work closely with Product, Sales, and Customer Excellence.
  • Create dashboards, models, and decision frameworks to prioritize data-led marketing initiatives.

Prasības

  • Several years in a marketing leadership position, preferably in B2B SaaS.
  • Experience managing a team of four to five or more.
  • Demonstrated expertise in SEO/AEO, performance marketing, and marketing measurement infrastructure.
  • Practical experience with AI tools and automation, including n8n and LLM-powered workflows, beyond basic prompting.
  • Strong analytical ability and a data-informed approach to decisions.
  • Experience influencing stakeholders without direct management authority.
  • Clear, direct communication and strong initiative.
  • Very good German and English.

Priekšrocības

  • Company pension plan.
  • Team events.
  • Bike leasing through JobRad.
  • Discounted Urban Sports Club memberships.
  • Permanent, full-time employment.
  • Hybrid work with flexible hours.
  • Modern, well-equipped offices at the company’s locations.
  • An inclusive, safe workplace free from discrimination and harassment.
  • Support for personal and professional development.
  • Recognition as an individual and valued team member.

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